Simon Jonna

The Buyer Pool Is Deeper Than You Think. The smartest buyer isn’t always a real estate mind. Sometimes they need a home for capital. Tax offset, wealth preservation, appreciating dirt.

Commercial real estate is relentless. This is one way I reset. As I learn the art, humility comes fast. Taking impact teaches you to deliver it. Better to be a warrior in a garden than a gardener in a war.

The dirt doesn’t depreciate. The ignorant think they overpaid. The wise know they bought time. Some markets only go one direction. Up. Buy high. Sell higher. They understand in appreciation markets, there is no right price. There’s only IN or OUT.

The world is nervous. Smart money is migrating to U.S. real estate, the most preferred investment dirt on the planet. The question isn’t whether global capital is coming. It’s whether it’s coming to your asset. From New York to Israel. From Miami to Dubai. At a high clip.

Tapped the landlord. Courted the dental tenant. Made this site their top pick. Closed at 50% above pricing projections — all cash, multiple offers, one week from launch. Off an expired listing.

Walking Greenleaf. This is control of the best corner in Birmingham. $20M+ on Woodward. Top of market. Top of location. Top of asset quality. This isn’t a trade. It’s a position.

Big news for downtown Birmingham! 
 The Greenleaf Trust Building has sold for $20 million, underscoring continued confidence in high‑quality office assets in the region. Honored to contribute to a transaction featured in Crain’s Detroit Business.

Brokers can sell large deals. Some can sell legacy deals. Jonna Group has built a career on closing both. Greenleaf. Downtown Birmingham. $20M+. Worked for years. Multiple buyers. Multiple contracts. No closing. Until now.

The brokers who are true dealmakers don’t just sell assets, they master franchise operations down to a science. We break down store-level sales, from front-end revenue to EBITDA to rent-to-sales ratios, understanding exactly what drives performance.

Most agents wait for the market to tell them what to do. The ones who win force the market to respond. Every shift creates two things: a trend and a gap. Your job is simple: Study the trend Find the disruptors already moving early Position yourself before the opportunity

Investment sales isn’t just real estate. It’s the highest level of the game. You’re not selling a building. You’re underwriting risk, forecasting the future, structuring capital, and advising on decisions that move millions. The best aren’t brokers. They’re strategists.

Not luck. Not timing. A decision to pick up the phone when no one else would. Since founding Jonna Group solo in my early twenties in 2005, that discipline built a multi billion dollar track record from $25M to $250M+ transactions across all 50 states.

Panera turned into CVS, Starbucks, Sherwin-Williams, Advance Auto, Firestone, Home Depot, Lowe’s, Kroger, Trader Joe’s, Publix, Amazon, Aldi, TJ Maxx, McDonald’s, Kohl’s, Costco, Ulta, Tesla, Chase, Walmart, Target, Dollar Tree, Best Buy, Whole Foods, Wawa, Apple etc.

JUST CLOSED: Woodwardside Plaza
 20+ years in the shopping center business teaches you one thing: every center plays by different rules. Over the years I’ve worked across nearly every type of shopping center. But above everything else, location drives value.

FOR LEASE: Heart Of Birmingham NEC Maple & Woodward Rare Freestanding 23,000 SF Asset Up To 13,472 SF Available 132 Parking Spaces. Cathedral Ceilings. True Corner Presence On Woodward Ave Class-A Space 35046 Woodward Ave

JUST SOLD 137 Maple, Downtown Birmingham The best real estate attracts the end buyer. Prime Maple Frontage. Credit retail below. New Class-A office above. Mixed-Use on the Boardwalk. Sourced off-market. Farmed with precision. When the fundamentals align, capital moves.

I’ve built my career on specialization, and in my world, specialization has led to mastering net-lease & multifamily. When apartment owners seek passive returns, net-lease is the pivot. When net-lease owners want durability and generational diversification, multifamily calls.

JUST CLOSED @ $5.5M  Buyer universe expanded. Competition created. Former United Artists in Commerce TWP FOR LEASE: 58,338 SQFT | 12.75 Acres | 548 Spaces | B2 Business Secure the asset. Optimize it with an experiential user. Sales & leasing. Same strategy. Different lanes.

I’ve said it before, and I’ll say it again. Properties sell to buyers. Trophies sell to generations. 325 N Old Woodard Ave. A true trophy asset in prestigious Birmingham, MI. @jonnagroup

Four shopping centers. One clear standard. Grocery-anchored, necessity-based retail in dense, high-traffic markets. National credit tenants. Strong occupancy with built-in rent growth. This isn’t trendy retail. This is institutional-grade performance. @jonnagroup