SmartBrief

More than 90% of education buyers trust professional colleagues and industry peers. Marketers can build immediate credibility by delivering peer-driven insights through trusted newsletters and brand partnerships. Learn more: smart-brief.visitlink.me/xS8sW1 #SmartBrief #EdLeaders

With 59% of B2B marketers naming email as their highest revenue-generating channel, opted-in newsletters remain one of the most effective ways to cut through AI noise and reach high-intent professionals. Read the full blog: smart-brief.visitlink.me/jk3-Cg #SmartBrief #EmailMarketing

Prospective students are turning to AI for education recommendations, creating a "zero-click dilemma" for HigherEd marketers. To thrive, colleges must build brand recognition via trusted media environments. Read our analysis: smart-brief.visitlink.me/JazzQK #HigherEd #EducationMarketing #ZeroClick #AIInfluence #SmartBrief #NewsletterMarketing #EnrollmentManagement #BrandAwareness #ThoughtLeadership

Nearly half of B2B buyers trust independent third-party content over anything else. Marketers can build long-term relationships with HR buyers by leveraging premier association partnerships like SHRM. Learn more: smart-brief.visitlink.me/72js5L #HR

With fake news concerns up to 62%, consumers want trusted sources to guide them through financial uncertainty. Marketers can overcome the noise by sharing thought leadership within trusted, opted-in editorial environments. Read more: smart-brief.visitlink.me/j1S27r #SmartBrief #FinServ

We'll be following the conversations at #SHRM26 all week, from AI and workforce planning to employee engagement and leadership. Follow Go Ahead, Call HR for key takeaways and insights from Orlando >> smart-brief.visitlink.me/LcDJZz #FutureOfWork

Counting down to Denver! 🏔️ We’re heading to #GartnerMKTG in just a few days. Want to connect while we're there to discuss audience reach? DM Ed now for a last-minute meeting slot >> future-b2b.visitlink.me/Zxs7EI #GartnerMKTG #SmartBrief #AdSales

Denver bound! ✈️ The SmartBrief team is heading to the Gartner Marketing Symposium/Xpo. If you’re looking to get your brand in front of the world’s top decision-makers, let’s chat. DM to schedule a meeting >> future-b2b.visitlink.me/Zxs7EI #GartnerMKTG #SmartBrief #Marketing

ATD26 next week. Big themes we’re expecting: AI, workforce engagement, learning strategy, and skills transformation. #ATD2026 #FutureOfWork #L&D

Business travel is back—and high-value travelers are leading the way. We surveyed the SmartBrief network of 7M business professionals to see how travel is evolving. 👉 See what we unconvered: indd.adobe.com/view/a3c59c87-…

⏳ Final call. Take the survey + win $250 👇 future-b2b.visitlink.me/yZ8nBC #K12 #FinalCall

Still time 👇 10-min survey + chance to win $250 👉 future-b2b.visitlink.me/yZ8nBC #K12

Day 1 at UPCEA! Visit the SmartBrief Education booth for beignets and join our moderated session. #UPCEA2026

10 mins. $250 Amazon voucher. Share your perspective 👉 future-b2b.visitlink.me/yZ8nBC #K12 #EdTech

We’re heading to UPCEA Annual (April 15–17)! Stop by the SmartBrief Education booth for beignets 🥯 and/or join our moderated session. #UPCEA2026 #HigherEd

School leaders: Share your insights on district purchasing! Take our 10-min survey + enter the $250 Amazon voucher prize draw: future-b2b.visitlink.me/yZ8nBC #K12 #EdLeaders #SchoolLeadership

Short on time? Marketing Pulse delivers the marketing insights that matter in a 2-min daily briefing. Subscribe: smart-brief.visitlink.me/Ql0kst #MarketingPulse #B2BMarketing #MarketingNews #AdTech

See those of you at UNLEASH America tomorrow! 🌟 DM Laura Engel or Jasmine Swisa to connect. #UNLEASHAmerica #HRTech

🚀 New: SmartBrief Marketing Pulse — a 2-minute daily briefing covering AI, adtech, social media, campaigns, and strategy. Delivered 5x a week. Subscribe here: smart-brief.visitlink.me/6HWW0b Advertisers: Reach marketing leaders via SmartBrief - get in touch with our lovely Sales Team!

1 week until UNLEASH America! Laura Engel & Jasmine Swisa will be there — lock in a time to chat while in Vegas. #HRTech #FutureofWork #UNLEASHAmerica