
Michael Steiner
839 posts

Michael Steiner
@SteinerLogic
Husband to great wife. Dad of twins & a Goldendoodle. @directv ex-Marketing @opendorse, @NFL, @tunewiki, @activision. Opinions are wordy but mine only.






More brands, more deals, more dollars 💰 Brands of all sizes are teaming up with athletes to deliver powerful marketing results. Learn about which brands are leaning into NIL the most and how they've successfully executed campaigns. 🔗 opndr.se/1xeUAeMYW



📓NIL Books have arrived. Last week, dozens of colleges and collectives received physical books containing annual earnings expectations for student-athletes based on 100,000+ Opendorse transactions. 🚨Why it matters The industry deserves to know what’s real. 🧵Dive deeper

This is not my place to give you a number. Student athletes would be the ones to determine if they wanted to do this and what they would charge. It's called #NIL activities. Go to @opendorse @uconn marketplace and you can communicate with them and see if they are interested.


10,000 athletes in 2019, 100,000+ athletes today. On average, 84.5 athletes have joined Opendorse daily since 2019. Thank you partners, athletes, and brands for making this possible! Cheers to the next 100,000 athletes and continuing to help every athlete from preps to pros 🎉






For the first time ever, college athletes can get paid for their own highlights. Twitter struck a deal with @opendorse that allows Pac-12 players to share their own highlights. Those highlights will be sliced with ads, and the $ goes back to the athlete.





