Sway Group

Check out the latest article in my newsletter: ❗This just in: your face, smiling 😃 linkedin.com/pulse/just-you… via @LinkedIn

Check out the latest article in my newsletter: Outlandish Idea: What if You Partnered with Humans 👤Instead of Robots? 🤖 linkedin.com/pulse/outlandi… via @LinkedIn

Check out the latest article in my newsletter: Optimize Your Influencer Budget with Massive Sway: More Content, Less $$$ linkedin.com/pulse/optimize… via @LinkedIn

Check out the latest article in my newsletter: 📣 Our influencer network just got bigger 💪 and brighter💡✨ linkedin.com/pulse/our-infl… via @LinkedIn

Check out the latest article in my newsletter: Why You Need the Hidden Magic 💫 of Hyperlocal Influencer Campaigns linkedin.com/pulse/why-you-… via @LinkedIn

Sway Group Twitter has moved! You can now follow our CEO @danielle_sway on Twitter to keep up to date on influencer marketing news, trends and more! #influencermarketing

File under offbeat brand/creator collabs: Denny’s has a new “Social Stars Influenced Menu” that includes a “Yes, We Pecan!” shake. Innnnteresting. prn.to/3fqx19d

A quickie reminder that episode 8 of my Art of Sway podcast with @Chookooloonks is so, so good. This one is all about authenticity, activism, personal boundaries & much more! Download and listen now! bit.ly/3eUxYGL

Check out TikTok Academy! *So* much to learn, you’ll be an expert in … well, eventually, probably! (Or you could partner with an expert agency who already understands TikTok inside & out) bit.ly/3NlicBm

On this recent Art of Sway episode: marketing reporter @notnotphoebe joins the pod to talk all things influence. (Standout moment: the surprising link between Tumblr and Elon Musk!) bit.ly/3CxPLvk

We chatted with Lyft strategist Stephanie Ramirez (@stephrtweets) in our recent Art of Sway episode, don’t miss this important conversation on letting culture lead the way with DE&I-focused outreach. bit.ly/3zGtL0t

*movie trailer voice* In a world where everything seems controversial … we can all come together & agree that tiny hedgehogs are ADORBS. Pet influencers = your next feel-good marketing move. bit.ly/3FtKkk5

Very excited to share our successful TikTok campaign work for @EvercareLint! Views & engagement = the stuff brand marketers dream of. bit.ly/3Uf8u5I

twitter.com/driverminnie/s… We thought it was the Wrecking Ball video until we turned up the audio 💀 Happy Halloween, everyone!

In our latest Art of Sway episode with guest Stephanie Ramirez (@stephrtweets), we dig into why brands need to understand that each social platform is its own beast — bundling strategies doesn’t always work. bit.ly/3DAYxKx

Not sure how to stay in compliance with influencer marketing ad disclosure guidelines from the FTC? We’ve got the breakdown, including language to avoid at all costs. bit.ly/3N2yyyO

We share tricks from Patagonia’s purposeful marketing book with filmmaker @joshbonesmurphy on this Art of Sway episode: bit.ly/3M39zLe

Our latest Art of Sway 🎙️episode is live, with guest Stephanie Ramirez (@stephrtweets)! Expect to learn which metrics TRULY matter in social media marketing, and how to drive community with brand outreach. bit.ly/3U4zeGl

Does this stat surprise you, or reinforce what you already suspected? Over HALF of all content creators are monetizing their efforts. adobe.ly/3N0JnRP

We loved seeing our CEO @danielle_sway join @TVAshleigh on @NewsNation to discuss the Kanye/Adidas disaster. They discussed the risks of celebrity partnerships and what happens when they go off the rails. bit.ly/3W26lfA