Highwire

Michael O'Brien and Courtney Stapleton joined the Smart in Public podcast to talk about the future of the agency model, how Highwire is thinking about AI, and why the team will always be the differentiator. Get the full podcast here → hubs.li/Q047yKZB0

We are thrilled to celebrate our very own Christine Elswick, for being named a 2026 PRWeek Women of Distinction Honoree! 🎉 Check out a full recap of all of the honorees via PRWeek: hubs.li/Q0476Wts0

Michael O'Brien and Cortney Stapleton joined the Smart in Public podcast to talk through what a client-first acquisition looks like in practice and what it takes to maintain trust through a transition. 🎧 Tune into the full episode here: hubs.li/Q0476H3H0

Congratulations to PG&E on winning Best in Corporate Branding at the PRWeek US Awards 2026. 🏆 We're honored to have been a partner in bringing your story to the world! #PRWeekAwards2026

The words that defined social impact? They're changing. Our Impact Term Tracker shows exactly how — tracking terminology shifts across media, social platforms & press releases every quarter. Full tracker → hubs.ly/Q045qYGt0

⏰ 2 days left! How do B2B buyers really decide who to trust in 2026? Spoiler: it's not your latest campaign. Join Highwire's senior leaders on Feb 26 to break down what shapes buyer confidence and how to connect influence to revenue. ➡️ Register now: hubs.li/Q044rrSq0

This #BHM, our affinity groups For The Culture and Have Several Seats curated a cookbook celebrating Black culture and community through food. 🍽️ Every recipe is a love letter to our ancestors and a gift to the generations coming next. Get the cook book: hubs.li/Q042vZnC0

#B2B advertising has changed! This year's Big Game 🏈 showed enterprise brands (Claude, Ramp, Rippling, Coinbase) can compete by prioritizing storytelling over features. The formula? Show up like entertainers, not educators. Full breakdown: hubs.li/Q042kZ4K0 #Highwire

Congrats to our team (formerly The Bliss Group) for being named a Top Place to Work in Communications 2026 by Ragan and PR Daily! 🎉 This award celebrates our shared values, collaboration, and people-first culture. To an exciting future together! #TopPlacesToWork #Highwire

B2B is crashing the big game. 🏈 Enterprise tech and AI are spending millions on championship ads because B2B marketing has changed. Decision-makers are watching. This is about credibility, trust, and making tech accessible—not leads. Read more here: hubs.li/Q041-H4h0

We're thrilled to announce that our very own Ella Cerón has been named to the Qwoted Top 100 in PR for Q4 2025, a quarterly ranking celebrating the industry's top PR professionals. Ella, we're so lucky to have you on our team and excited to see you continue making an impact! 🎉

Big news: Highwire welcomes The Bliss Group. Together, we’re building the modern agency built for scale, speed & impact. More depth. More sectors. More strategic firepower for the moments that matter most, above all. 🔗 Read more: hubs.li/Q03-Hdr20

In cybersecurity marketing, the brands breaking through aren't the loudest, they make sharper creative choices and stick with them. At CyberMarketingCon, one theme dominated: sameness. The solution? Start world-building. Read more: hubs.li/Q03ZSBBV0 #Markting #Cybersecurity

Our team was at #CyberMarketingCon 2025 last week. Main takeaway: in cybersecurity marketing, sameness is expensive. The brands winning have a clear POV and own it boldly. Full insights: hubs.li/Q03YMdzN0 Stay tuned for more insights! #Cybersecurity #Marketing #Highwire

Is your social strategy built for 2026? Outbound links are deprioritized. Algorithms reward conversation. AI is reshaping distribution. Audiences want depth over polish. We broke down the top 5 trends shaping social in 2026: hubs.li/Q03YxbMT0 #SocialMedia #Marketing

In AI, trust starts from within. "Unless you bring your whole team along, you create the haves and the have-nots." — David McCulloch, PG&E Read key takeaways from our Future of Reputation in the Age of AI panel:hubs.li/Q03XnM-S0 #AI #CorporateReputation #Highwire

Our 2026 B2B Influencer Trends Forecast breaks down the top 5 areas to level up your strategy: hubs.li/Q03WVX_10 #Highwire helps you drive influence through creators your audience actually trusts. DM us to start planning your biggest year yet! #InfluencerMarketing

AI isn’t replacing communicators, it’s partnering with us. “Our jobs will always be important because there’s a human element.” – Lindsey Held Bolton, OpenAI More takeaways from our Future of Reputation panel: hubs.li/Q03VThxW0 #Highwire #AI #CorporateCommunications

AI isn’t replacing communicators—it’s partnering with us. “Our jobs will always be important because there’s a human element.” – Lindsey Held Bolton, OpenAI More takeaways from our Future of Reputation panel: hubs.ly/Q03VTc8Q0

Get a clearer view of how well your team is using AI. Our AI Maturity Assessment breaks down maturity across five core areas and gives you a roadmap you can use immediately. Start your assessment today: hubs.li/Q03T1PwD0 #AIMaturity #AgenticAI #AIStrategy #Highwire