Callum Smith

Or a TV show only realises it’s full potential if you’ve read the books first

For example; where a film only makes sense if you’d actually played the game

What are examples of commingling channels in media? For example, person “A” has to have consumed “X” to access “Y”?

Sounds worryingly familiar… (The Changing World Order by Ray Dalio)

“No [art] that anybody can ever do has the violence that life itself has got. I can only think that they don’t think about life.” - Francis Bacon.

@faris What your telling me: have this free, smart product What you showing me: it will suck in everything and only spit out radiation

Interesting marketing strategy

@pathofexile 2 may just be the best game I’ve played in years.

E-books for reading, physical books for the impression that you read (and demurely decorating bookshelves).

@johnnieego What a little sheet.

My son has just furiously yelled “I hope both sides of your pillow are warm at me”.

"Give me the freedom of a tight brief" David Ogilvy In Beautiful Constraint by @eatbigfish

I challenge you to find a more ridiculous product sold by a luxury brand

I don’t know what I’ve done to deserve such targeting.

Tonight’s full moon is officially called a ‘beaver moon’, the moment whence beavers shelter in their dams. To fellow beavers, enjoy a weekend of sheltering, furiously damn, and beaver away (however you may interpret that). Bloody gnawty.

I get nostalgia is a powerful motivating force, but we might give young men a little more credit than missing stinky bedrooms and late night Fortnite.

If we renamed B2B to B2P (business-to-professionals), some companies might realise they still need to market to actual people.

I’m tired of seeing the left dismissing half of a population as fools. Sure, it wasn’t the result I’d have picked, but the high-and-mighty condescension and contempt in their commentary is precisely why so many voted knowingly for Trump.

Selfless act of the day ✅

If I had to torture someone for information, I’d sticky open their eyes and force them to watch hours of digital performance ads.

Is the value of word-of-mouth dependant on the scarcity of the recommendations? And is the propagation of authentic-seeming reviews, particularly on social, diminishing it?

Sad news today. After 5 years of medical training, one of my mates has been struck off due to a minor discretion. He slept with one of his patients and can no longer do the job he loves. What a waste of time and money. Genuinely a great guy and a brilliant vet