Joseph Benjamin

@DiscountedTr Broke mindset

> 5'7" manlet pumped full of more chemicals than his business model > Sells courses on buying businesses to people who can't afford businesses > Gym Launch franchisees sued him for promising 6-figure revenues that never materialized > His $100M portfolio is mostly paper valuations of companies he helped create then bought back > Bald head shinier than his fabricated success stories > Runs acquisition workshops for $5K while his own margins are thinner than his hairline > Former employees say he fires people for missing impossible metrics he designed to justify terminations > Preaches business fundamentals while operating a glorified info-product pyramid scheme > Face looks permanently constipated from holding in all those fake revenue numbers > Built his empire selling dreams to finance nightmares for everyone dumb enough to believe him

Office got turned into a crack den 16 hours non-stop on Claude Code 😭

@iamliamsheridan Signals

most teams are watching the wrong signals. job change: everyone sees it. everyone emails at the same time. funding round: same. 50 cold emails hit the new VP's inbox in 48 hours. intent data: the most expensive way to fight over the same 3%. the signals that actually predict a buying window are less obvious. they're the ones nobody's automating yet. i mapped 11 buying signals that consistently precede a decision, most of which are public but underused. -> headcount growth above 15% in 90 days -> shift from one job function to another in hiring patterns -> new c-suite hire outside the core business (often means restructure is coming) -> plus 8 more, each with the outreach trigger that goes with it like + comment 'SIGNALS' and i'll DM you. (must be following)

Got pitched $15k upfront for a personal marketing service yesterday by a broccoli hair. One lump sum. No milestones. No recourse. I said: "Split it across 3 months. If you do good work, you get paid in full. If you're useless, I cut my losses at $5k." His response: "You've got the wrong mindset. You're thinking about it in terms of money." I'm thinking about it in terms of risk. That's literally what capital allocation is. If you genuinely believe your service is worth $15k, you should have zero problem earning it over 3 months. The only reason to demand it all upfront is because you know retention is a problem. He told me we weren't a good fit. I agree. I'm not a good fit for people who can't answer the question "what happens if you're not good at your job?"

@VantagePointHQx @tim_cook I take it you’ve never had a Mac 😂

@tim_cook Can you make a Mac that doesn’t become a potato after 4 years?

Mac just had its best launch week ever for first-time Mac customers. We love seeing the enthusiasm!

@connor_m Means your data is even more engaged No tyre kickers

It's hilarious nobody talks about the impact of site pop-ups on advertising costs. On 4/4 of my brands, when we've removed pop-ups and anything else that impacts time on site, our CPMs and CPAs drop. "but but but look at how it impacts your data collection and email flows long term" Completely unaffected. We simply measured the volume of signups we had with popups, and looked at ways to rebuild that volume somewhere else, one example is a simple quiz funnel, we segment off a fraction of ad spend to maintain the volume from here, I expected these campaigns to run at a loss, they don't, and we have a flow of better informed sign-ups that increased the revenue per data collection by 15%. That's before even talking about how it naturally improves open/click rates and deliverability. In the last 12 months our CPMs have reduced by 13%, our CPA is flat, we've spent 180% more on Meta. When you read things on X, instantly assume it's a paid partnership until you're proved otherwise.

@jforjacob @wearetheselect Break even on first order usually creates the best profit outcomes But need deep pockets

@wearetheselect believe me i'm not running at a sub 1 ROAS for the shits and giggles

Everyone talks big like their running at a loss on first order but have yet to see any of y'all prove it (Excluding VC backed subscription brands)

@jackfriks Bezels are too thick for me

okay i bought it. now i try for 1 week and if i dont love it ill return it

@TheMattBerman @openclaw @vishalojha_me @Meta Ads

I run my meta ads with @openclaw for $0/month 😱 here's the system that runs autonomously: step 1: daily health check → social-cli (major shoutout to @vishalojha_me) wraps @Meta's marketing API (token refresh, pagination, rate limits all handled) → am I on track? what's running? who's winning? who's bleeding? any fatigue? → the same 5 questions I asked Ads Manager every morning for 20 years step 2: catch dying ads before CPA spikes → @OpenClaw pulls daily frequency by ad → frequency > 3.5 = audience is cooked, CTR is about to drop → this one signal saves more money than any dashboard step 3: auto-pause bleeders + shift budget to winners → CPA > 2.5x target for 48hrs? auto-pause. no hesitation. → ranks every campaign by efficiency. recommends shifting spend. → last fri it paused an $87 CPA campaign at 3am and scaled my best performer 30% step 4: write new ad copy from your winners → agent analyzes what's working (hooks, angles, CTAs) → generates variations based on the patterns in YOUR top performers → copy modeled on what already converts in your account. step 5: upload ads directly to your account → new creative + copy → live in @Meta Ads Manager → no more downloading, formatting, clicking through the upload flow → agent handles the entire publish cycle step 6: content concepts + morning brief → spots patterns across winners and suggests what to test next → delivers everything to Telegram, Slack, wherever you want it → 90 seconds to read. reply "approved." done. input: your ad account + your target CPA output: an AI that monitors, kills, scales, writes, AND uploads your ads dozens of hours in ad manager → 1 text message I packaged the entire system as the Meta Ads Kit. 5 @OpenClaw skills: - meta-ads (daily checks + auto-pause) - ad-creative-monitor (fatigue detection) - budget-optimizer (efficiency scoring + shift recs) - ad-copy-generator (writes variations from your winners) - ad-upload (publishes creative directly to your account) giving it away free. comment ADS + like + follow (must follow so i can DM)

@AdamBartas @clarityx Start niche and broaden over time Business 101 Good move IMO

@clarityx The question is if that market is big enough tho. In my view it's not and they are grasping at straws to move into different areas

First sign that Lovable is dead Pivoting to general assistant is the most "investor-pleasing" move you could do Their app building business is obv going nowhere and investor money is drying up Why should anyone use Lovable instead of the already established ecosystems

@usenaive Naive

Introducing Naive - hire autonomous employees with their own identity. Own compute. Own bank account. Own legal entity. Own email. Own credentials. Own mobile. No humans-in-the-loop. They sign up for tools, pay for services, deploy apps, file documents, and run your entire company. Describe a business. Naive runs it. Reply "Naive" + RT. Get $100 credit for free.

@usenaive Native

@MitcheIl Launch

@jamesclift Durable

Introducing Durable. The first AI business builder that replaces your 9-5 income. RT + comment “Durable” and we'll build your business for FREE.

@LeadpoetAI Poet

Introducing Leadpoet. The AI agent that delivers ready-to-buy prospects on demand. Your next customer is already looking for your solution. Leadpoet finds them. Comment “Poet” and we’ll send you 100 free lead credits for your ICP.

@adahstwt Not with optimised charging

does keeping your laptop plugged in at 100% while using it slowly ruin the battery or is it just a myth?

@nnaoddd Bottom of funnel goodness 😋

Statics might be the way 😂

@GambianBladeKev UTGB

Come on Blades we’ll be cheering ya on from The Gambia !!🇬🇲⚔️