Go Social

Michael Moeller didn't set out to kill beer. The Kentucky Hop Water founder just wants to be your second drink. He joined us on Eat. Drink. Social. to explain why.

Every category has a key seling period like St. Patty's Day and Irish Whiskey. PR is a great way to get your brand top of mind when people are ready to buy. Reach out if you need support during a seasonal period (link in bio).

Also the best choice to get people talking about your brand. Book time in our link in bio to learn more.

Welcome Kahla Campbell to the team! Florida roots, Boston based. Smart strategy, sharp trend instincts, and the kind of listener every client wants. (Also our new go-to for movie recs.)

Paid social can be a great way to drive short-term sales and reach people where they are spending their time. Hint: it's the feed. Here are four tips to keep in mind so your campaign can be successful.

Looking to grow your business? Ditch the popularity contest and lean into the stats that matter (we're looking at you engagement rate + conversions). Here's what to keep an eye on when you're doing reporting.

Great Reels are grounded in structure, not good luck. The brands seeing consistent reach aren’t posting more, but rather smarter. We broke down 4 simple ways to make your Reels hold attention longer, boost saves, and drive engagement.

She's helped national chains like Dutch Bros., Omni Hotels and P.F. Chang's create award-winning, beverage experiences, and now she's helping us understand the future of hospitality. Check out our latest "Eat. Drink. Social." interview with Hospitality Consultant, Kim Haasaurad.

We look beyond individual trends and study the patterns shaping the space. Our role is to understand what is gaining traction, why it is working, and whether it truly fits the brand. We check against voice, audience, and business goals.

Photo magic, but with a human touch. Creating scroll-stopping imagery is one of our favorite parts of what we do. While AI can move fast, thoughtful editing and brand storytelling still make the biggest impact. Standout content isn't just about speed, it’s about intention.

Don’t send a generic Valentine. Make content that fits your brand and speaks your audience’s language.

Social is no longer “upper funnel.” It is the front door. 73% of shoppers say they find products while browsing on social media. 82% of shoppers use social platforms to research products before buying.

We're not saying we can guarantee you a spot on the "best of" lists but having a proactive PR agency will increase your chances. Media coverage is becoming increasingly important as more searches start on AI. You don’t want to miss out. thedailypour.com/whiskey/bourbo…

Welcome Carolyn Crane to the Go Social team! Based in Dallas, Texas, she brings her artistic touch and creative talent to our social content. Watch the feed to see what surprises she has up her sleeve next.

We sat down with Consumer Insights expert Jeremy Murrell and talked about the beer trends he spotted at the Great American Beer Festival. Listen to the full episode and hear from more founders and drink influencers on our podcast Eat. Drink. Social.

Whether its Facebook removing organic page recommendations or TikTok's new ownership, we've got your back.

The battle for attention continues. Here are three simple tricks to stand out in the feed on social media. Drop a note below to tell us what you've seen work well and don't hesitate to reach out if you need guidance on social strategy or content creation.

Social media moves fast and our Account Manager Ashley is a lifesaver at keeping social calendars organized, tracking down new trends and making sure reporting is delivered on time, every time. Thanks for all you do to make the feed flow.

One message in multiple channels means adapting how that message shows up based on the platform and the audience behind it. Brandwatch recently studied which channels people follow most and what they expect to see on each. The takeaway is simple. Content must be accurately shaped

New year, new product launches. 69% of consumers say influencer recommendations impact what they buy. If you’re launching something new, creators can play a real role in driving awareness and consideration.