Yeeld Solutions

Revenue Management and Big Data Analytics video via @IDeaS_RevOpt sco.lt/8qDyvh

Understanding the Four Vs of Data. Making big words easier to understand. sco.lt/5g1cXp

Look at external data to forecast demand - pickup and historical is only square zero sco.lt/9COggD

Cost of Distribution by segment is harder than seems but a great start via @HVS_Consulting sco.lt/7xcU6r

t's time to Rethink Segmentation. Watch the webinar by Duetto @OptimizeDemand [1h long] sco.lt/6ONp3p

In 2010 Analytics was the new path to value. In 2015 it still is... read full MIT report sco.lt/9LXdCL

Linking data is the biggest challenge proper marketing say 32% of marketing directors sco.lt/8vWbNB

Smart Big Data: The 90/10 Rule this will change the way you look at managing your data! #bigdata #smartdata sco.lt/707Ipt

Why 2015 will be Hotel Marketing's year of Big Data sco.lt/8C6qp7

Understanding the Asset Mgr Triangle Owner/Operator/Hotel and the need for Demand Management ow.ly/NhaGb

Always careful on Global trends, this is interesting: ADR not Occupancy drives RevPAR sco.lt/71uQev

5 ways Big Data will give your hotel a competitive edge: Segmentation, Channels and 3 more sco.lt/5ElgDh

Apartments are maybe the new Boutique Hotels. Are they in your comp-set? Comparing HomeAway / Priceline / Airbnb sco.lt/6p3a7d

What is the role of Price, Time, Space in Revenue Management? What is relationship between customer and RM? #study sco.lt/7jieVF

Booking Direct is smarter... says Forbes (but do you know your cost of distribution?) via @Travel_Tripper sco.lt/74R0oT

Will Booking's "free" websites change the cost of distribution in any major way? Time and good data mgmt will tell sco.lt/81VYPJ

Revenue Management is an art, but that's mainly because the data isn't readily available. Data makes it science. twitter.com/briansolis/sta…

The data is out there, but are you using it? Most hoteliers are still struggling to even get their PMS data properly used.

Why Guests Abandon The Online Booking Process ow.ly/LJt73

Staffing is a big issue for hotels and revenue management ow.ly/LE4Qq