Association for Consumer Research (ACR)

Time flies when you’re having fun, so time is sure to fly when you check out the Time In Consumption issue of JACR! ⏰ Check it out: tinyurl.com/y82bznj4

Have you heard the good news? We'll be heading to Anaheim for ACR 2027 led by co-chairs Mathew Isaac, Abigail Sussman, & Alison Jing Xu! Joining them will be Doc Symposium chairs, Stephanie Tully & Shane Wang! ...but first, we'll see you in the Windy City for ACR 2026: Chicago!

From systems to institutions, from transit networks to platform algorithms, infrastructure matters in marketing. Issue editors Yuliya Komarova, Hoori Rafieian, and Lauren Block invite you submit your work to this issue of JACR! Learn more here: journals.uchicago.edu/journals/jacr/…

The Asia-Pacific ACR Conference will take place January 7-10, 2027, in Mumbai, India! 🇮🇳 Submissions are now open, and the deadline to submit is June 15, 2026. Learn more here: apacrmumbai2027.spjimr.org

Webinar: Psychological Reactions to GenAI AI is everywhere & our community has taken an interest in understanding it through a marketing lens. Join April 28, 12-1pm Eastern, as Stefano Puntoni examines the psychology of AI & its implications! Register: acr.memberclicks.net/april_social_A…

Thinking about when you eat, what food you consume & when you stop eating each of them can enhance understanding of consumption patterns and generate insights. Check out “The Ongoing Journey of Starting & Stopping” (Haws, Liu, McFerran, Chandon) in JACR: journals.uchicago.edu/doi/10.1086/74…

A JACR Webinar Double Feature! Join us this Thursday, April 9, as we present *two* JACR webinars! First, join us at 9am EST for our webinar on Control & Consumption, and then join our 11am EST webinar on Linguistics & Language! For more info, visit: acrwebsite.org/jacr/jacr-webi…

Call for Papers: AI in Aesthetic Design Do you have work at the intersection of AI and design? Then consider submitting to this special issue of JACR edited by Barbara Kahn, Henrik Hagtvedt, & Martin Reimann! Submission deadline: Jan 1, 2028! For info: journals.uchicago.edu/journals/jacr/…

ACR Asia-Pacific is heading to India! 🇮🇳 Join us in 2027 for what will surely be an amazing conference in Mumbai! The submission portal is open, and the deadline to submit is June 15! Link: apacrmumbai2027.spjimr.org/call-for-paper…

How does P&G turn research into products and solutions? Join James Denbow, R&D expert at P&G, as he shares insights. Get inspired with new ideas for experimental approaches & research questions! April 2 | 11am-12pm EDT Log in for more info: acrwebsite.org

If you’re of a certain age, you probably remember the hit 1990’s song “More Than Words.” This webinar is even better! On April 9 @ 11am EST, join issue editors Ann Konrad, Sarah Moore, & Peeter Verlegh + authors of the work in this JACR issue! Details: acrwebsite.org/jacr/jacr-webi…

Today is the day! Be sure to submit your work by 23:59 ET! ✅🏙️ I’ll save you a step: acrwebsite.org/events/acr26/

“Home Alone” takes place in Chicagoland, and ACR 2026 will take place in the heart of Chicago this September. Don’t let Kevin McCallister down: submit your project by *tomorrow*, March 12! Here’s the link: acrwebsite.org/events/acr26/

Join JACR issue editors Simona Botti, Eileen Fischer, & Gita Johar + guests Sheena Iyengar, Cristel Russell, & Klaus Wertenbroch for the Control and Consumption issue webinar on April 9, 2026, 9-11am EDT! 🥳 Register here: zoom.us/meeting/regist…

The ACR submission portal closes in 6 days! Check out the details and submit your work here: acrwebsite.org/events/acr26/

The ACR 2026: Chicago submission portal is now available! Please submit your projects by March 12, 23:59 Eastern U.S. 🥳 Link: acrwebsite.org/events/acr26/

In addition to the two great webinars shared this week, here’s a third featuring discussions on articles published in the JACR issue on Collaborative Approaches to Create Positive Social Impact! February 19, 2026 3:00pm Central Zoom info posted soon: acrwebsite.org/jacr/jacr-webi…

** Upcoming JACR Webinars ** 1) Digital Platforms & Consumption: March 9, 2026, from 10:00am to 11:30am Eastern. Register here: zoom.us/meeting/regist… 2) Control and Consumption: April 9, 2026, from 9:00am to 11:00am Eastern. Register here: zoom.us/meeting/regist…

Setting a deadline? According to Chae & Burson (2026), deadlines set on the first of the month increase motivation to complete the task. Why? That date compresses the perceived time in which a task must be completed. Let colleagues know Feb 1 is coming! journals.uchicago.edu/doi/abs/10.108…

New year, new you? According to a JACR paper by Williams & LaBoeuf, we think we have more control over our future than we did in our past. Why? Because we are more aware of our past constraints than potential future constraints. Check out the full paper: journals.uchicago.edu/doi/10.1086/74…