Alex Melen
7.2K posts

Alex Melen
@amelen
SmartSites Co-Founder. Sharing luxury travel ✈️, global experiences 🌍 & real-world #CEOlife insights 📈 #Entrepreneur #Travelgram
NYC Katılım Eylül 2008
69K Takip Edilen116.9K Takipçiler

Annddd one more conference announcement!
Excited to share that I’ll be speaking at AutosBuzz 2026 this May in Spain—one of the automotive industry’s most forward‑thinking conferences bringing together OEMs, marketplaces, agencies, and innovators shaping the future of digital retail.
I’ll be speaking about Vehicle Listing Ads and the massive opportunity they represent.
AutosBuzz always brings together the sharpest minds in automotive tech, and I’m honored to be part of this year’s lineup.
Thinking of attending? Use coupon code alex15 for 15% off!

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Excited to be heading to Digital Marketing Europe in Lisbon next month with a full slate of sessions and conversations.
April 15 10:30–11:15 — Speaking Session: Building an Agency: Lessons Learned
April 15 14:05–16:50 — Emceeing afternoon sessions
April 16 09:55–10:40 — Panel: Scaling Agencies: What Still Works, What Doesn’t, and What’s Next
If you’re planning to attend—or thinking about it—send me a message and I’ll share a discount code.

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This is wild. Google filled a patent to be able to automatically create you a better website/landing-page when they think the one you're advertising is bad 😵💫
seroundtable.com/google-patent-…
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In an exercise in personal development, I tried to learn and get better at social media short form content and video editing. After 5mo, I finally got monitized on Facebook, YouTube and TikTok 🤩 It obviously doesn't make tons of money, but it was a cool proof of concept and allowed me to really dig in to what makes short form videos viral and how influencer marketing works.

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Another fun podcast! I think this one was from December but I just remembered about it now 🤐
vimeo.com/1163765822?
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Just wrapped up an incredible few days at NADA, and it reminded me why this continues to be one of my favorite conferences of the year.
This was actually my first time attending without speaking — something I was admittedly hesitant about. I wasn’t sure if it would feel the same or even make sense to go. But I’m really glad I did. The conversations, the energy, and the chance to reconnect with so many great people across the industry made it more than worthwhile.
It was great catching up with everyone — and for those I missed, my apologies. A two‑day NADA schedule has a way of turning into a whirlwind.
On the vendor side, it’s been interesting to watch the evolution. The last couple of years were full of AI buzzwords and big promises, but this year I finally started to see actual AI‑driven value emerging. We’re still a little heavy on the “AI everything” messaging, but the direction is promising as the technology matures and real use cases take shape.
Looking ahead, I still believe 2026 will be a challenging year for automotive. But the dealers and partners who stay proactive — especially with their digital marketing and data strategy — will continue to win. The gap between those who adapt and those who don’t is only going to widen.
Already looking forward to next year. Thanks again to everyone who made this one a great experience.

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