Arca

We're live. Arca exited stealth and announced $64M in funding to humanize wealth management at scale. @generalcatalyst @IndexVentures @Venrock By pairing expert advisors with purpose-built AI, Arca empowers advisors to work toward better financial outcomes for their clients. wsj.com/pro/private-eq…

For years, tech promised clients control by cutting out the advisor. Instead it handed them all the complexity. @rronrex sat down with @generalcatalyst on how Arca reverses that: AI removes advisor friction, so they focus fully on the client and the value they deliver.

You didn't build wealth to manage it. You built it to create freedom.

We hold the complexity of your financial life. You enjoy the freedom it gives you. This is White-Glove Wealth Management.

We manage every thread of your wealth as one complete ecosystem and nurture it as the culmination of your life's work. The investing, the planning, the years ahead, all connected.

"Everyone deserves the peace of mind that your advisor sees you, hears you, and intimately understands the entirety of your financial ecosystem.” – @rronrex, Founder and CEO of Arca

This is why we built Arca. We carry that responsibility with you, helping protect what you've built and looking after it as your life changes, always a step ahead. A team you trust not just with your wealth, but with your world.

ARCA is comprehensive wealth management, from advisors who aim to see the full picture of who you are, and champion what you've built.

A milestone, and a beginning. We're returning wealth management to what it always should have been: personal.

Rron Rexha, a former product leader at Plaid, has come out of stealth mode with his new company, Arca, an artificial intelligence-native wealth management firm, and raised $64 million in funding. spr.ly/6018BDc6Ep

Wealth management works beautifully for the very rich and the very poor. The $20 trillion middle got left behind. Arca is changing that — pairing real advisors with AI infrastructure so everyone can finally feel taken care of with their money. Thrilled to participate in their $64M raise.

"The fintechs wanted to remove the friction, and hence remove the advisor. But that friction was passed down to the end client." For over a decade, the promise was that tech would replace the financial advisor. Instead, all the complexity and anxiety got handed to the customer. @rronrex founded @arca_wealth to fix that. AI handles the back-office work so advisors can focus on clients and help them reach their full financial potential. We're proud to lead Arca's Series A. Congratulations to Rron and the entire Arca team. Watch @Natlevywesthead's full conversation with Rron. Chapters 00:00 — Where the Trust Began 01:21 — Kosovo to America 02:47 — Lessons from Cadre and Plaid 05:25 — It's Not About the Money 09:16 — The Two Decisions That Change Everything 13:22 — The Millions Nobody Serves 15:48 — Inside Arca 17:25 — Why AI Shouldn't Replace Your Advisor 19:54 — The Cockpit Every Advisor Wants 23:27 — What the AI Does Behind the Scenes 29:54 — AI Services vs. AI Software 34:38 — What a Restaurant Taught a Fintech 38:59 — Hiring People Who'll Outgrow You 51:41 — Becoming Your Financial Everything

You didn't build wealth to manage it. You built it to create freedom. Introducing ARCA.