Ben Dillon
5.8K posts

Ben Dillon
@benatgeo
Chief Executive Officer at Geonetric, keynote speaker, SHSMD Past President, @NewBoCo board member, recovering geek
Iowa Katılım Kasım 2008
3.1K Takip Edilen3.2K Takipçiler

The #HCIC25 conference is underway! With the awards banquet last night and David Feinberg’s opening keynote today




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Hey - I know those guys! :-)
I had the great privilege to be interviewed by @chrisboyer at #HCIC24 last fall.
Greystone@Greystone
@benatgeo , CEO of @Geonetric talks to @chrisboyer about why traditional digital strategies no longer work. Thanks to Bowstring Studios and @tpmnetwork for partnering with us on this podcast: bit.ly/3FFQTCk
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@iAnonPatriot This is the most credible guy they could find for the big reveal?
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Ben Dillon retweetledi

The ongoing #HIPAA online tracking saga took a turn last week when a Texas judge issued a summary judgment in favor of the AHA declaring the guidance as unlawful. Read the latest in our HIPAA Guidance Series: hubs.ly/Q02DzMpg0 for insights on what this means for #HCMktg.

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Ben Dillon retweetledi

🏆 Less than 1 week left to enter the 2024 #eHealthcareAwards! Don't miss this opportunity to get well-earned recognition and position your #healthcare organization as an industry leader & innovator! The entry deadline is July 1. Submit your entries here: ow.ly/ZZ9B50Spxn9

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Ben Dillon retweetledi

How will technology impact #healthcaremarketing efforts in 2024? Is your org keeping pace w/ industry trends? How are you coping w/ the newest HIPAA guidelines? Help answer these important ❓ in Geonetric's 2024 Healthcare #DigitalMarketing Trends Survey: hubs.ly/Q02d0lGT0

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@jamesagardner @chrisboyer There’s also a number of other identifying pieces of data that commonly gets sent to these other platforms. Simply removing the IP address isn’t sufficient to actually anonymize those interactions.
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@jamesagardner @chrisboyer It could help. If it’s an optional feature, though, it probably won’t be sufficient. People could be using a privacy centered browser like DuckDuckGo today. Their choice to use Chrome/Firefox/etc. or doesn’t get healthcare organizations off the hook.
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I'm curious! If widely rolled out by Chrome/Safari/Firefox, (1) would this affect web analytics? (2) would this obsolete #HIPAA concerns about PHI? > Chrome’s IP address protection initiative presents new challenges for marketers martech.org/chromes-ip-add… @benatgeo @chrisboyer
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Ben Dillon retweetledi

#HealthcareMarketers must take a proactive role in response to new #HIPAA regulations on tracking technologies. Tomorrow is your chance to learn more at the webinar hosted by @ehealtheditor. hubs.ly/Q022p3N70
#HealthcareMarketing #DigitalMarketing #HCMktg #FreeWebinar

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Ben Dillon retweetledi

If you still have ❓ about the HHS guidance released 12/22, join us Oct. 4th for a free webinar hosted by @ehealtheditor. Register today at: hubs.ly/Q022p38H0
#HealthcareMarketing #Webinar #EHS&T #HIPAA #DigitalMarketing #FreeWebinar

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Ben Dillon retweetledi

Curious about the AI hype? Ben Dillon, CEO of Geonetric, shares insights on AI as a valuable tool, not a replacement. Discover how AI can streamline processes and increase efficiency. Watch the video for more. @Geonetric #SHSMD23 #hcmktg #AI #TechTrends #Innovation
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Ben Dillon retweetledi

@benatgeo from @Geonetric took the time to chat with us about many things #hcmktg related at #SHSMD23.
But he also shared one of his best accomplishments this year which was becoming an empty nester!
Congrats Ben. Enjoy the quiet!

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Ben Dillon retweetledi

Love Love LOVE this slide from @thebradmontague Reminding the audience here at #SHSMD23 to reconnect with our inner child who saw the world through the lens of hope & opportunity #hcmktg #healthcaremarketing #pinksocks

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Thrilled to be presenting at #SHSMD23. Can't wait to talk about marketing and human resources crafting an exceptional online job seeker experience to help fill the talent pipeline. See you in Chicago!

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The BAA is the first step, but your vendors need to be following the terms of the BAA, too! #HMPS23 #HIPAApacolypse
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@alanshoebridge You and me, both! But how do we build that relationship for those without that PCP point of contact? Are our models broken without that?
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@benatgeo I've spent far more time with my PCP from age 40-49 than 1-40 for sure.
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25% of health consumers don't have a PCP. Under 40, it's ~50%! #HMPS23
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