
@modernretail It should be interesting - if I had 21.5 million to spend on branding I would have created something new and future focused. Not buy a bankrupt 90s category killer whose entire image was built on coupons
English
ChristopherDurham
14.8K posts

@chrsdurham
The President of the Velocity Insitute and the co-founder of the Vertex Awards. He is a Retail Brand (private labels, private brands, store brands, own brands)




































