Cody Schneider

Deploy your marketing agents in 5 business days - cal.com/cody-schneider…

last week we launched facebooks for a b2b AI startup so far it has created 134 leads how this works first you scrape the pain points and the outcomes of the target customer that you're trying to sell to then you build static ad creative and AI UGC talking to those pain points and outcomes every day, a new ad set gets created with 5 new pieces of ad creative the losing ads get turned off in the ad set after two to three days, the ad set goes into the winners cohort and the winners compete for the top slots winning adds influence the creative agent and what it makes next steps now we need to go deeper down the funnel to a qualified lead for the conversion action this will be in real time calculated based on the business data the agent researches and then if the lead is qualified, the conversion will be sent back to Facebook ads via the conversion API if you want this more below

Deploy your marketing agents in 5 business days - cal.com/cody-schneider…

this feels illegal to know facebook ads are the best performing channel for B2B right now andromeda is so good at finding your target customer if the ad and the landing page speak to the pain points / outcomes of your target customer it will find the right person then the conversion event is a server side conversion api that auths the company

Graphed .com - Deploy AI Agents for Marketing Forward deployed engineers implement marketing agents in 5 business days Grow your business without increasing headcount Learn more at the link graphed.com

Graphed .com - Deploy AI Agents for Marketing Forward deployed engineers implement marketing agents in 5 business days Grow your business without increasing headcount Learn more at the link graphed.com

Deploy your marketing agents in 5 business days - cal.com/cody-schneider…

ok I did not think this would actually work but we ran facebook ads to a ebook download how to x with X extremely cheap downloads invite people who download to a webinar automatically webinar content is similar to the ebook and they just show up and then turn into sales leads so simple

Graphed .com - Deploy AI Agents for Marketing Forward deployed engineers implement marketing agents in 5 business days Grow your business without increasing headcount Learn more at the link graphed.com

@mikaelrieck average, but so cheap doesn't matter but easily can make better by having server side conversion event that qualifies lead based on business data they provide EG require their business URL and then agent researches business

@codyschneider What is the lead quality like?

Deploy your marketing agents in 5 business days - cal.com/cody-schneider…

still the most slept on ad channel for B2B is Google Performance Max ads once you find the keyword that creates signup conversions with search ads make an audience targeting that keyword then take your static Facebook ads creative that's working and run those exact ad variations to this performance max audience will overnight decrease your CPA by 10 to 20 percent why does this work if your CPC is $19 for "X software" the reason this is happening is because so many people are bidding on the same inventory google performance max basically make more inventory to the same people so it's just a supply and demand game more supply fewer people bidding on it cheaper costs performance max will be less efficient but it's so much cheaper that the CPA will be lower if you want this more below

Graphed .com - Deploy AI Agents for Marketing Forward deployed engineers implement marketing agents in 5 business days Grow your business without increasing headcount Learn more at the link graphed.com

Deploy your marketing agents in 5 business days - cal.com/cody-schneider…

linkedin ads for saas that work right now post organic linkedin posts these posts should be something they want, free digital download like and comment for access take this post and do thought leadership ads to it conversion action is engagements target all of linkedin US CTA in bottom of the post pushing traffic to the site then set up a listener that extracts daily new likes and comment those people waterfall enrichment to find emails etc cold email + cold DM + cold call them

Deploy your marketing agents in 5 business days - cal.com/cody-schneider…

marketing agent is just defined job to be done access to the data needed to do that job scripts with thinking loops doing the job that's it really

Graphed .com - Deploy AI Agents for Marketing Forward deployed engineers implement marketing agents in 5 business days Grow your business without increasing headcount Learn more at the link graphed.com

a few key changes i would make here personally are: - make sure that these posts are not multiple images because linkedin will not allow you to run them as ads - don't make them too long. if you can edit the post and make them slightly shorter, that's great. - edit the post and add the utm link for your call to action. if this is going to a cold audience, do not add it to the direct landing page or a checkout page or a signup page. do it through the broader website because these audiences are going to be top of funnel and they don't really know a lot about you. - before you send cold emails etc. to any of the audiences here, qualify them first especially if you're going to send them linkedin dms or cold call them because those are expensive, emails are free. depending on your budget and audience this will perform really well but then end up saturating the creative which means the actual posts. you're gonna have to switch it every two or three months. at least that's what happened to me but it generated some incredible results before that oh and you can also identify website traffic using some website de-anonymization tool and of course use @joinvalleyai to scrape all of these people and send great messages

@PNWINS yes almost exactly the same only thing I would ad is direct mail probably use something like lob .com

@codyschneider Do you think it’s the same if your startup is a blue collar entity that requires local relationships?

you can basically grow a b2b startup with only paid ads cold outbound AI search data analytics of these channels pretty crazy tbh

@ShubhAgrawal26 i endorse all of this, great tactics

Deploy your marketing agents in 5 business days - cal.com/cody-schneider…