Colossus
231 posts

Colossus
@colossuspay
A permissionless credit card network built on stablecoins. 𝐁𝐞𝐜𝐨𝐦𝐞 𝐮𝐧𝐝𝐞𝐧𝐢𝐚𝐛𝐥𝐞.




Crypto card spend is quietly exploding. From near-zero in early 2023 to ~$100M+ monthly volume at peak with multiple players now contributing meaningful share. H/t @Carlos_Guzman + @Slater_Santer

The Fresno Drop The story of the first mass consumer credit card ever created In September 1958, Bank of America mailed 60,000 strangers a fully activated credit card. No application. No credit check. It just showed up in your mailbox. This is how the first credit card in history was created and changed consumer behaviour forever.. In 1904, Amadeo Pietro Giannini opened the Bank of Italy with $8,780 in first-day deposits for the people every other bank refused to bank. Immigrants. Workers. People without collateral. He made loans on handshakes. By 1930 the Bank of Italy was the largest bank in California and he renamed it Bank of America. Fast forward to 1958. Before this year, consumer credit is basically nonexistent. You pay cash, keep a running tab at the corner store, or beg your bank for a loan one purchase at a time. The Diners Club card exists but it's a charge card for businessmen, full balance due every month, no revolving credit, not for regular people. A BofA executive named Joe Williams changes all of this. His idea: mail fully activated credit cards, unsolicited, to 60,000 households of Fresno, California. No application. No opt-in. You just open your mailbox one day in September and there's a card in there with $300-500 in credit attached. They called it the BANK AMERICARD. Fresno was chosen because it was big enough to work, small enough to contain the damage if it blew up, and 45% of residents already banked with BofA. They pre-signed 300 local merchants before a single card hit a mailbox. At first it was a disaster. Williams assumed 4% delinquency. He got 22%. Fraud went everywhere - California cops were suddenly dealing with a crime they didn't even have a word for yet. BofA lost somewhere between $8M-$20M. Williams resigned in 1959. The credit card almost died right there in Fresno. But BofA decided to keep it going and cleaned it up quietly, tightened controls and kept going. By 1961 it was profitable. They told no one (avoid competition). Within 13 months of the drop, 2 million cards were in circulation and 20,000 merchants were on the network. Then Dee Hock, a bank manager in Seattle got handed the task of launching his bank's BankAmericard license. Nobody wanted it. He quickly figured out why - the whole system was falling apart. 250+ banks issuing the same card, no shared rules, a chaotic settlement process, back rooms drowning in unprocessed transactions, everyone blaming everyone else. Hock spent over a year convincing Bank of America to give up ownership of their own product and spin it out as an independent cooperative owned equally by all member banks (another story but interesting af how equity was given based on processing volume to banks). "It can't be done," BofA's vice chairman told him. In 1970 it was done. Hock became the first CEO. He renamed it Visa in 1976. The first credit card in history came from a bank built to serve people other banks ignored. It nearly failed twice — once in Fresno, once when the whole licensing system almost collapsed. It survived both times and became the backbone of how the world pays for everything - Today it processes $15+ trillion a year.. Giannini's little italian bank became the most valuable payment network ever built. Every network starts somewhere. Been going down the rabbit hole on the early history of credit cards while building @colossuspay and thought this one was too good not to share


Bank of America in Flames: Five Points - oil on canvas - 16 by 20 inches












