
E-commerce conversion rates are measured down to the decimal point. Physical retail still guesses.
The gap isn't lack of interest. It's deployment friction. Traditional people-counting systems require cameras, IT involvement, Wi-Fi infrastructure, and weeks of setup. For a 50-location retail chain, that's a six-figure project before you see a single data point.
@DorTechnologies took a different approach. The sensor is thermal, battery-powered, and cellular-connected. Installation is peel-and-stick. No wires, no IT, no calibration. A store manager can have it running in under ten minutes.
The thermal sensing is the critical design choice. ML algorithms deliver camera-matching accuracy, but the sensor captures zero personal data. No faces, no images, no identifiable information. Privacy compliance built into the hardware, not bolted on as a software layer.
2,000+ retail stores run Dor today. Founded by former Apple engineers from the iPod and iPhone teams.
getdor.com

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