Cypress North

Pinterest is often overlooked as just another social media site, but can play a vital role in the buyer’s journey. Gracie Miller explains why Pinterest should be part of your ecommerce marketing strategy: cypressnorth.com/e-commerce/why…

Performance Max or Standard Shopping… which drives growth? Hear Maggie Humphrey (@CypressNorth) at #SMX Advanced on choosing the right strategy, balancing automation, and optimizing your feed. searchengineland.com/smx/advanced/a… #PPC #Ecommerce #GoogleAds

Ads have been rolling out to ChatGPT, which means questions have been rolling IN about how they work and when they’ll be available to brands. @shepzirnheld answered some of the most frequently asked questions in a video for our monthly newsletter: youtube.com/watch?v=40zdFM…

Get your daily search news live from the show floor. Join @gregfinn (CMO, @CypressNorth) at #SMX Advanced for a live recording of “It’s New” with @rustybrick, @themarketinganu and @mordyoberstein, breaking down the latest in SEO and PPC in real time: searchengineland.com/smx/advanced/a…

Big thanks to @JessicaLBudde of @CypressNorth for the love on @MarketingOClock ❤️ #SMX Advanced is all about great sessions, smart people, & finally meeting “internet friends” IRL! Join us in Boston, June 3–5. Early bird pricing is still live 👇 marketingoclock.com/smx-advanced?u…

Performance Max or Standard Shopping… which drives growth? Hear Maggie Humphrey (@CypressNorth) at #SMX Advanced on choosing the right strategy, balancing automation, and optimizing your feed. searchengineland.com/smx/advanced/a… #PPC #Ecommerce #GoogleAds

Cypress North is among the top 21 PPC companies highlighted by @ZyppySEO List! We're honored to be recognized and love working with our clients to optimize their accounts and achieve their goals. Check out the full list: zyppy.com/companies/c/pp…

Get your daily search news live from the show floor. Join @gregfinn (CMO, @CypressNorth) at #SMX Advanced for a live recording of “It’s New” with @rustybrick, @themarketinganu and @mordyoberstein, breaking down the latest in SEO and PPC in real time. #SMX #SEO #PPC

PMax can feel chaotic, but it can be vital for improving performance. @gregfinn is joining @PaidSearchOrg this week for a live webinar on how to use PMax to drive performance. Join Greg from 12 p.m. to 1 p.m. this Thursday: linkedin.com/events/pmaxxin…

Congratulations to @gregfinn and @shepzirnheld for being named to this year’s list of the Top 50 Most Influential PPC Experts from PPCSurvey.com! We’re so lucky to have these two on our leadership team! ppcsurvey.com/top-50-most-in…

Excited for the PPC sessions at #SMXAdvanced. @PurnaVirji, @bgtheory, Sam Tomlinson, @amyppc, Maggie Humphrey + more in Boston, June 3–5. Thanks to @shepzirnheld & @CypressNorth for the @MarketingOClock shoutout. 🎟️ marketingoclock.com/smxadvanced?ut…

How could shortening your Google Ads attribution window impact your performance? Director of Ecommerce Maggie Humphrey wrote about improvements she saw after shortening the period for a client. Read her @sengineland article: searchengineland.com/30-day-vs-7-da…

We’re excited to announce two well-deserved promotions: Callie Kessler to Senior Digital Marketing Strategist and Chiara Figer to Digital Marketing Associate. We’re so proud of all the great work that they do!

Excited for the PPC lineup at #SMX Advanced in Boston, June 3–5. Join Purna Virji, Brad Geddes, Sam Tomlinson, Amy Hebdon, Maggie Humphrey, and more. Props to @shepzirnheld and the @CypressNorth team for the shoutout on @MarketingOClock. Get your ticket: marketingoclock.com/smxadvanced?ut…

Cypress North is heading to Boston! Director of Ecommerce Maggie Humphrey will take the stage at @sengineland #SMXAdvanced in June to talk about how to use Google Ads for ecommerce growth. You can get your tickets here: events.searchengineland.com/smx-advanced-2…

Big thanks to @GregFinn and @CypressNorth for the huge #SMX Advanced shoutout on @MarketingOClock! From @PurnaVirji’s AI-focused keynote to a packed agenda across #PPC, e-commerce, and lead gen, we can’t wait to see you in Boston June 3–5. searchengineland.com/smx/advanced?u…

See who is workin on your accounts here @CypressNorth : instagram.com/p/DVghyL6jl23/

Welcome to the team! We’re so excited to introduce you to our new CRM Strategist: Brooke Hastings! Brooke collaborates closely with our clients, helping them optimize their existing CRM platforms and strategies to drive growth. We’re thrilled to have her on the team!

Heads up if you use ad scheduling in Google Ads! A notice sent out to some advertisers last week announced changes to budget pacing for campaigns using ad scheduling - set to roll out gradually starting March 1. Here's what to expect: cypressnorth.com/paid-search-ma…

When's the last time you performed a PPC competitive analysis? If it's been a while, now is a great time to refresh your research. Check out our latest guide on how to perform a PPC "scouting report”: cypressnorth.com/resources/guid…