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ACT 1: The Beginning
Over the last 2 years the memecoin market has been completely reshaped. Thanks to Pump.fun, who were the first movers, it became easy to launch tokens. Anyone can do it with a few clicks. Anyone can trade. WAGMI was all over. Euphoria and ecstasy.
Then something changed. Ceilings got lower. Crime surfaced. New players, new technologies, new strategies. Suddenly this didn't feel like a team sport anymore. Trading became a highly competitive PvP lobby. Those with an edge got a chance to accumulate. Others folded and left the game forever.
I don't believe that as a community we've collectively established who's at fault. Is it the platforms? The users? The tech?
I do, however, believe that we've reached consensus about one thing — this is no longer sustainable. Drawing a parallel with gaming, even the most competitive games attract new players. When there is no cost to try, people are more willing to spend time learning, improving, and iterating. They look for an edge with unlimited attempts.
However, the gamification of memecoin trading is different. Real money is involved here. Hard-earned cash from the 9-5 gets burnt.
It would be ok if it could be attributed to a 'skill issue,' but it's hard to blame the outsider for throwing in the towel when the entire 'edge' revolves around unethical, borderline illegal behavior.
Every bundle, every rug, every new farmer, every streamer, every single PvP coin — all nails in the coffin of a game we love so much that's at its last breath.
ACT 2: The Unfolding
@bonkfun , @believeapp , @printr , @BagsApp , and countless other launchpads step in. Same old story, however. At first there's hope, and once the dust settles there's nothing left. Not a shred of dignity, compassion, or care for the market. Not a sliver of love for the game. Just crime, extraction, and permeating incompetency.
Venture (vulture) funds get a whiff of that sweet green cash. They pump money into a promising project. Pretend like all we need to do is believe, just to torture the suffocating corpse of the market further. Squeeze as much juice as possible with no regard for the future.
ACT 3: The Revival
Someone arrives at the scene. Someone tired, hungry, and willing to work. Someone who fears the almighty God. Someone who wants to sleep at night.
They don't take funding. They don't pay for KOLs. They don't accept shortcuts.
They design a system that benefits the 99%. Punitive to those who break the rules. Rewarding to those who put in the grueling work to become #1.
They're not scared of FUD. Not worried about market conditions. Not willing to put up with mediocrity.
Every product decision is carefully curated. Every line in the UI masterfully crafted. One goal in mind — do what is right. Always.
They've built a product that outshines the competition. Not because it's new and shiny but because it's built with passion. With love and respect for the game.
An environment where a 9-5 Wendy's worker CAN make their dreams come true by betting $200 on a good narrative. Where they won't have to worry about vamps, bundles, streamers, and other mechanics.
They're going back to the roots. To BEFORE this became the wild west.
@heydotlol is built for the trenches.
@heydotlol is a place for communities.
@heydotlol is a place for rising stars.
If you love the game as much as we do, if you believe we can do better, if you want to win, and more importantly want to see others win — join us today.
We're coming for you. And we're carrying the sword of righteousness. None will be spared.
HEYER.
hey@heydotlol
we begin next week
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