Domm Perion XP retweetledi
Gift cards are Web2 tokens hiding in plain sight:
→ Centralized issuance (merchant is the central bank)
→ Platform lock-in (can't spend Starbucks $ at Nike)
→ Value extraction > user interests ($23B unredeemed in US alone)
→ Zero transparency (good luck auditing that balance)
Americans "waste" $90/year in unused gift cards. That's not a bug—it's the business model.
Web3 fix: programmable merchant credits that never expire, trade freely on DEXs, and live in YOUR wallet—not theirs.
The infrastructure exists. The question is: why would merchants give up their breakage revenue?
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