Don Elliott - Founder-Led Growth Advisor

Your website could be invisible in 6 months. Google traffic is down 34.5% since AI results launched. Someone asks ChatGPT "best HVAC companies near me" Your competitor shows up. You don't. The difference? Their website is AI-ready. Yours isn't. We audit 36 technical points that AI bots look for. Things like schema markup, LLM.txt files, and semantic structure. Check yours for free! (make sure you're following me so I can dm the link)

@visitphilly DMO would probably get so many leads by just simply talking about the great food their city's create and serve. Bravo! & cheers!

New year, new eats! 🍴✨ Kick off the year by exploring Philly's top new restaurants. Which one is on your list? #visitphilly #thingstodoinphilly #explorephilly visitphilly.com/articles/phila…

@travelportland @EaterPDX People love food. Especially quality food. I think DMO could literally survive just by posting where the best food spots are in their city and I am not even kidding.

Portland’s Best Romantic Restaurants and Bars for Date Night: shorturl.at/zFxQ8 (via @EaterPDX) #PDX

@VisitAustinTX We worked with Visit Seattle and one of the things we embraced was the city's quirky sophistication. Everywhere should embrace their oddities and the elements that make them unique.

Austin’s reputation for “weirdness” is somewhat hard to pin down. What exactly does it mean to be weird? If it means laid back, creative, fun-loving, & a little quirky, then it’s a fitting description. Check out these unusual activities on your next trip: austintexas.org/austin-insider…

@VisitAustinTX you had me at tons of places to eat! I'm sure I am not the only one!

When visiting South Lamar, you'll find tons of places to eat, patios to enjoy year-round, and a laid-back nightlife scene. Make time to visit the neighborhood during your next trip for good eats, live music & unique attractions that are truly Austin. austintexas.org/austin-insider…

If your site is down for just ONE hour, you’re losing $1,000 in sales. Most businesses find out what their site is worth the moment it breaks. - A hacked site - A failed plugin - A server that goes down during your busiest season Emergency fixes run HUNDREDS an hour. Planned maintenance runs a fraction of that. The math is not complicated. Businesses spend between $500 and $2,500 a month to keep a site secure, fast, and reliable. That number sounds significant until you compare it to losing $1000/hour Your website is is a machine that needs consistent care to keep performing. Protect the asset you already paid to build. We broke down every cost you need to know heading into 2026. gravitatedesign.com/blog/website-m…

Does your website need a revamp? I help B2B companies get more clients from powerful websites. Book a conversation at: gravitatedesign.com/contact/

@meethalifax Catering to more people! That is the way to go with marketing. Promoting some inclusivity

Halifax is a welcoming destination for #BilingualEvents — with strong English & French community support, it’s ideal for inclusive experiences. From francophone roots and local language resources to culturally relevant programming, Halifax helps planners deliver seamless events.👇 businesseventshalifax.com/bilingual-even… #EventProf #MICE #MeetingPlanning #HybridEvents

@meethalifax Key line here: genuinely of the place. Sometimes you can book an event anywhere and would it have really changed the feel if it was in a different location? Prioritizing the unique feel and moments from a destination is how you make that lasting impression

Halifax continues to elevate its appeal as a destination for conferences and corporate events — and the latest Business Events Halifax spotlight shows how local partners help planners create standout moments that feel genuinely ‘of the place’. Learn about two of Halifax’s local Destination Management Companies (DMCs) and get inspired by the experiences they help bring to life: bit.ly/3OVoFrw #Halifax #BusinessEvents #EventPlanning #DMC #MICE

@meethalifax Boots on the ground translates to we care and are enthusiastic about human interaction

We’re on the ground at Tête-à-Tête part of #ottawameetweek today! Stop by our booth for a free gift and to chat with our incredible team about Halifax, and why it should be on your meeting or event shortlist. #TeteATete #MICE #MeetingProf

@LehighValleyPA who doesn't love live entertainment?!

Need a laugh? 😂 Comedian Jonathan van Halem, a writer for The Tonight Show Starring Jimmy Fallon, hits the stage at SteelStacks on March 21. Don’t miss it. discoverlehighvalley.com/events/jonatha…

@LehighValleyPA A place where car people can be themselves!

🚗✨ The Lehigh Valley Auto Show is back and bigger than ever. 📍 Stabler Arena, Lehigh University 124 Goodman Dr, Bethlehem, PA 📅 March 18–22, 2026 ⏰ Hours: Wednesday: 5 PM – 8 PM Thursday–Saturday: 10 AM – 8 PM Sunday: 10 AM – 5 PM

@VisitSpokane @chefchadwhite @trail_feast @modernfarmerusa @LibLakeWine An authentic farm to table experience is a great event to advertise.

Cool things are happening in #Spokane. Book an ✨unforgettable✨ farm-to-table dining experience in Spokane, just like this one featuring @chefchadwhite of @trail_feast, @modernfarmerusa and award-winning wine from @LibLakeWine!

@VisitSpokane I think little factoids like this are so important because a lot of people probably don't even know this.

Why, yes, Spokane was featured as one of the hottest spring destinations in the U.S. today.com/video/where-sh…

Does your website need a revamp? I help B2B companies get more clients from powerful websites. Book a conversation at: gravitatedesign.com/contact/

554% increase in monthly search impressions, 31,000 new sessions, $600,000 in revenue. The stats a client sent us after launching their new site. This was just the first quarter. Here's the secret: We got the right people in the right place and made the next step OBVIOUS. The client (CariFree) is a Revolutionary Oral Care company. They had two completely different audiences living inside one website. - Health-conscious consumers searching for safer products for their families. - Dental professionals looking for clinical tools and streamlined ordering. The site was trying to speak to BOTH and converting NEITHER. We split the experience into two dedicated sites. 1. Consumer site built around education, wellness, and trust. 2. Professional site built around clinical credibility and easy ordering. When you give results like that, you have clients who stick around. CariFree is on year TEN with us. Read the full case study: gravitatedesign.com/work/carifree-…

Does your website need a revamp? I help B2B companies get more clients from powerful websites. Book a conversation at: gravitatedesign.com/contact/

Your website could be invisible in 6 months. Google traffic is down 34.5% since AI results launched. Someone asks ChatGPT "best HVAC companies near me" Your competitor shows up. You don't. The difference? Their website is AI-ready. Yours isn't. We audit 36 technical points that AI bots look for. Things like schema markup, LLM.txt files, and semantic structure. Check yours for free! (make sure you're following me so I can dm the link)

Does your website need a revamp? I help B2B companies get more clients from powerful websites. Book a conversation at: gravitatedesign.com/contact/

A roofer told me yesterday he doesn't need a website. He's booked out six months. I asked: "What happens when that work dries up?" Silence. A website or just marketing in general doesn't seem necessary when you're busy. But eventually the market shifts and your pipeline vanishes. You can't turn on lead generation like a faucet. It takes months to build momentum... that's marketing.