David Pedelty

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David Pedelty

David Pedelty

@dpedelty

Venture Architect & Full-Stack Operator. Partner at BraveHart. Developing National Brands (IHG, Choice, Scooter's, Hawaiian Bros) across the Heartland.

Midwest Katılım Ağustos 2010
722 Takip Edilen224 Takipçiler
David Pedelty
David Pedelty@dpedelty·
Good managers hit their numbers. Great managers rent a U-Haul at midnight. Go Illini. 🏀
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David Pedelty
David Pedelty@dpedelty·
Made it back to Champaign by 9 AM Friday. Product on the floor. Ready to sell. 24+ hours awake. No one in corporate knew. No one sent help. No one told us to do it.
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David Pedelty
David Pedelty@dpedelty·
Illinois just made the Final Four for the first time since 2005. Watching that game brought back a story I've never shared. I was the GM of Best Buy in Champaign, IL — Fighting Illini country. Back to school was our Super Bowl. 🧵
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David Pedelty
David Pedelty@dpedelty·
I don't use the word "employee." Ever. It signals something broken: I'm your boss. You work for me. We say teammates. And it's not a rebrand — it's a standard. High expectations. Real accountability. But empowerment, not dictatorship. I tell our Scooter's Coffee teams: "Our baristas are the caffeine in the coffee. Without them, we'd be decaf. And decaf sucks." One location put that quote on their bathroom wall. 😂 AI can automate a lot. Culture isn't one of them.
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David Pedelty
David Pedelty@dpedelty·
One more thing about Ember: after that night, she saw something in how we operated. She joined our company. The fact she chose to come work for us after watching us troubleshoot a dead POS at 1 AM says more about our culture than any award. You earn your reputation in the moments nobody planned for. 🔗 davidpedelty.com/insights/green…
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David Pedelty
David Pedelty@dpedelty·
Here's the part I'll add now that I couldn't tell you then: There are systems today — automated hardware checks, AI-flagged spec mismatches weeks before opening, documented backup protocols — that would have shortened that night significantly. We survived on grit. You can survive on grit AND systems.
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David Pedelty
David Pedelty@dpedelty·
At 8 PM the night before opening, Ember Filter looked at me from behind the register and said: "Don't freak out. But your POS is down." Store opens at 6 AM. That's the part nobody posts about. 🧵
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David Pedelty
David Pedelty@dpedelty·
The barbershop next door saved the opening of our first Scooter’s Coffee. And it happened because I broke my own rule: FUFU — Follow Up or F*ck Up.
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David Pedelty
David Pedelty@dpedelty·
As many have pointed out, I know it's a ridiculous AI photo...that's the point 🙃
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David Pedelty
David Pedelty@dpedelty·
Side note, AI photos are hilarious sometimes!
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