Droga5 London

Droga5 is humbled to expand our global footprint with Droga5 Tokyo. We are excited to bring world-class creativity to brands ripe for growth and transform the way people experience them within Japan and beyond.

We are delighted to be named Adweek's 2020 International Agency of the Year adweek.com/agencies/droga…

Our CSO, Dylan Williams, has contributed a chapter on Ethical Transformation to this thought-provoking and timely new book, Build Brilliant Brands, compiled by Facebook’s EMEA Client Council of brand and agency leaders. Check it out here: bit.ly/2H8uj6X

And it's a wrap. Thank you to all our panellists and everyone who joined us & contributed to the excellent #GreenPivot debate this afternoon. Over to @greenormal to capture the highlights in his forthcoming book, 'Greener Marketing' 🙌

"There needs to be a radical overhaul of the supply & value chains that put us back on a path that is sustainable; time is short & we need radical collaboration to achieve the collectively agreed upon SDG goals" Dawda Jobarteh @SDGoals #GreenPivot

"We wouldn't be where we are if we were just a green service; we are where we are because we offer a better service...we don't have time to convince people to do the right thing. You have to make the choice a no-brainer" @undermanager @bulbenergy #GreenPivot

"We don't need to overhaul capitalism to fix the environment; we don't have time for that! We need to use capitalism with science to find innovative solutions" @rachelkonrad @ImpossibleFoods #GreenPivot

"Companies need to look at their own disruption & transformation; how can we live productively WITH the planet? Dawda Jobarteh @SDGoals #GreenPivot

"If we approach sustainability as an initiative it will fail; it just needs to be a part of how we design all businesses" #GreenPivot @bulbenergy @undermanager

"People and climate positivity is not only the right thing to do, it is the smart thing to do. It's good for business." @javmeza @CocaCola #GreenPivot

Green Pivot Panel 3 is now live with @javmeza @undermanager @rachelkonrad @NathalieGreen1 and chaired by @SonooSingh 👏👏👏👏 #GreenPivot

Two panels down, one to go. AND THE LINK STILL WORKS!!!! You can still register and join. This is no longer some bullshit “I hope it goes okay” promotional tweet. Both talks have been VERY VERY good. This is live, authentic information. 🔥 eventbrite.co.uk/e/green-pivot-…

"We occupy a single planet & unless we change the arc of action that benefits us all we won't survive" Malcolm Fried @Investec #collaboration #GreenPivot #GreenRecovery

"Collective action is really the only way to make real change; GenZ is all about willfulness...they are very much IN it to make changes needed" #GreenPivot #GreenRecovery #Collaboration @VICE @ageofaudience

"This global pandemic was a wake up call for so many people. They wanted to collaborate and work together. We are going to have to fight hard to not lose this sense of collaboration." Malcom Fried @Investec #GreenPivot

"At Investec, we will not be offering a loan for a company that wants to extract coal. But we would offer a loan to a coal company that wants to pivot out of the carbon economy." Malcom Fried @Investec #GreenPivot

"We need to pivot almost everywhere. The world is broken in many places; poverty, diversity and equality. We can't just be taking and extracting, it's bad for business and relationships. There are no good businesses that just extract." @jamiemmitchell #GreenPivot

"I'm not sure I see a Green Recovery. Rather, I see a continuous journey, constantly improving. I believe we live in our society, not off it." Malcom Fried @Investec #GreenPivot

"Little waves become big things. The way we pivot is to work with youth culture to spot trends as they happen. We created a consultancy around this called Change Inc." @ageofaudience @VICEChangeInc #GreenPivot

"At Vice we give young people a voice who are often not represented; we ask them what matters to them. We collaborate with brands doing it right and call out the ones who are not acting sustainably." @ageofaudience #GreenPivot1