Emilie Gerber

Emilie Gerber (@eagerber) is the founder and CEO of @SixEastern, a top PR agency that’s helped 100+ tech companies craft and execute their comms strategy, from stealth startups to publicly traded companies, including companies like @Perplexity_ai @TryRamp and @Nubank. Before starting her own firm, she worked at @Uber, where she led PR for the business development team and B2B products. In our conversation, we discuss: 🔸 How to craft your pitch 🔸 How to find and reach reporters 🔸 The second-order effects of press 🔸 What each tech publication (TechCrunch, Axios, The Verge, etc.) cares most about 🔸 Common misconceptions about the impact press can have 🔸 Pitching press vs. pitching customers 🔸 How to invest in direct communication through social media versus traditional press 🔸 Much more

BREAKING: TBPN hosts @johncoogan and @jordihays are engaged in ongoing interviews with our clients 💕

.@cursor_ai is buying code review startup Graphite in a deal that brings together two popular tools in AI-powered software development. trib.al/RzwRCAQ

"In venture, you have to be consistent. You can't sprint and pause, sprint and pause." "If you're not growing in this business, you're essentially losing, stagnating." "There's no such thing as cruise control or steady state." @asenkut on being an effective VC:

Together with our customers and partners, we’ve accelerated AI innovation, driving efficiency, productivity, and industry transformation. Now it’s time to demand more of AI: to democratize intelligence, eliminate the mundane, and unlock creativity. More from @judsonalthoff: msft.it/6004t8wao