AYMAN
59 posts

AYMAN
@ecomayman
sharing my ups and downs in ecom
. Katılım Ağustos 2024
155 Takip Edilen470 Takipçiler

@ecomayman In this instance we brought in the story with an expert
So my dentist said x about my teeth
We didn’t stay for too long in the pain but spent more time justifying the failure (with women you have to do this) and re-outlining the desire
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Still PUMPING
(taking 50% of daily spend and cucked by inventory still)
But steal the formula:
- hook = one simple change for desire
- why this is relevant for age group
- secret info experts won’t tell you
- story with pain point (involving expert)
- aggressive discrediting failed solutions
- another story with aspirational peer who uses product
- peer explains mechanism (leads to aha moment)
- softly introduce freebies
- product features & benefits
- soft CTA
This is a yapper ad - we also script our yapper ads completely
The sauce is finding talent that can deliver a script as if it’s a yap
Any other questions about yapper ads comment down below and I’ll get to em

Harry@harrydelmege_
Jheeeeze she keeps cooking - shame we’re cucked by inventory though Think this could be a monster Might do a quick breakdown on it for you all
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It took me 1 month in ecom to hit 1k day
It took me 2 years in ecom to hit 10k day
It took me 4 years in ecom to hit 50k day
Made my first youtube video breaking down each step
So you don't have to overthink what to do & what not
Show some love :))
youtu.be/kUpvTOw5ayY

YouTube

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Was having such shit performance beginning of this month and I couldn't take it.
Said fuck it and hard reset the ad account with a new structure.
This is actually Day 2 of doing that and things are improving.
I literally changed one thing.
Here's the quick breakdown.
I have 1 testing campaign and 1 scaling campaign.
Testing Campaign ( I kept this as is)
ABO
- 1 ad set per angle/concept
- 3-5 ads
- $100 Daily Budget
- Exclusions: All Customers
Scaling Campaign (This is what I changed)
Previous set up
CBO
- 1 Ad Set with all winners maxing out the ad set with 50 ads
- Inflated Budget
- Cost Cap bid set to Breakeven
- Exclusions: All Customers
New set up
CBO
- Instead of 1 ad set, I broke up the 50 ads into 5 ad sets
- Inflated Budget
- Cost Cap bid set to Breakeven
- Exclusions: All Customers
I am seeing WAY better spend distribution and way better stability this way.
TLDR - DON'T OVER CROWD YOUR AD SETS, MAX OUT AT 10-12

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“Usage rights” is the biggest scam perpetuated by the UGC community.
You pay $500 a video only for a creator to hit you with “you have to pay for usage rights”
F*ck that.
I’m going hard into fully AI content in 2026 and replacing real creators with AI ones entirely.
I’ll prove 5 misconceptions wrong right now:
AI UGC looks fake.
It’s now indistinguishable from real ads.
2. They can’t act as well as real creators
Wrong with emotion controls like the ones built into arcade they look insanely real
3. They don’t perform
Our win rate on a real creator is lower than that on an AI one.
My favorite platform to create these is Arcads.
Comment “AI” and I’ll DM you my full setup + the exact prompts I use to get the best outputs.
Yes, I am a partner but only because I love the product.
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built a spreadsheet that’s saved brands $2.4m in wasted ad spend
it tracks the 8 metrics meta actually cares about
not the 97 vanity metrics in ads manager
what it shows you
• true incremental ROAS (not platform BS)
• creative fatigue score (exact kill points)
• audience saturation before CPMs explode
• attribution decay (where meta steals credit)
4 mins to set up. auto-updates from your pixel
one furniture brand found 40% of “winning” ads were losing money
cut them → reallocated spend → MER went 2.1 → 3.8 in 19 days
if you’re spending $20k+/mo on meta without this
you’re donating to zuckerberg
COMMENT “METRICS” and I’ll DM it to you
(must be following, sending manually)
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Just moved into a new flat, its crazy how much shit you can do in a singular year
I started the agency a bit more than a year ago, signed my first (non paying) client after 2-3 months of relentless outreach and lots of content
When i got my first paying client @itsliellevin i knew this shit is going to be good, crazy thing is i'm still working with him after 11 months
I knew i had to make my service better, and that i couldn't do it alone, so i started hiring, came with a lot of headache, a lot of hiring and firing
But now the whole process is much smoother, work is getting done faster, better, and i know that its going to get only better now
Appreciate ya'll who've been contributing to getting here
Special thanks to @nagynorbertmate i wouldn't be here without him

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@EcomNicolai What would you say is the number 1 thing that has gotten you to that scale?
Is it fully creatives, or is there something else?
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Looking to hire a full time, in office animator/video editor.
Paying >150k cash + equity. Tag ppl u know that can make videos like these:
Slash@slashapp
Slash 2.0 — Now Available. 3x Like, RT & Follow will win a $1k loaded Slash account 🤑
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It's been very long since posting here.
So here's an update explaining
- the struggles
- what got us to that scale and
- what things will help us scale even higher
March ⏰
March was a month of struggles in terms of back-end, suppliers not having enough stock for the variant we were selling.
After I was told that the variant sold wasn't found at all, I had to go through the production route, which led to many orders being delayed.
Thankfully, our CS rep were able to contain the customer panicking or wanting to cancel their orders because of that delay, and that did cause some chargebacks, but they were sustainable.
At this point everything was a mess in terms of cost, which leads me to April
April ⏱️
The agent I was using was so messed, overnight, he increased the overall cost per order because he "miscalculated", adding an additional $1 to each order.
That was bearable until 2 weeks later, he announced that they "miscalculated" the shipping cost again, and increase the price.
Being too much, I offered to send a Chinese speaking person to their warehouse to clear the entire situation. He refused to let us get access to the warehouse due to "contract breach".
At this time, I was done and already looking to move agents, the bad thing is he had the name and access to the producing factory.
So I spent an entire week finding that factory and ordering a batch from them, to the new agent.
End of April ⏳
Getting scammed by them after announcing we're changing agents.
What they've done: cancel over a thousand orders that were paid for and already shipped.
So had to take an L and reship to customers, including many orders that they messed up (forgot to ship items, sending a totally different product than we were selling somehow, shipping randomly the orders)
The needle movers allowing to reach that scale and go even higher 🕹️
1. Switching Shopify to US
The shopify fee was outrageous, and quickly had to set up a US Shopify to save 1-2% on fees.
2. Ads
Ads that speak to one customer personally only, avoid having many angles or demographics within one single ad, when you try to speak to everyone you speak to no one.
3. Engagement on ads
Pretty obvious you might say but engagement on ad matters, the ads I saw working the best recently, were those triggering people to leave comments, starting war comments, literally.
The more comments on ads the more engagement it has, the higher chances of it being a winner. These ads usually trigger people within the first 5 seconds, but sometimes after.
Looking to push even more of that.
4. Split testing
This is a crucial task for us to reach higher scales, trying to split test many times a week, whether it's shipping price, offers, pages and collections, FAQ questions that tackle customer concerns. This should be a constant process of testing.
5. Post-purchase Surveys
Post purchase surveys is so important if you're not having that right now, this allows you to talk to your customers.
This helps us find new concerns customers might have, new SKUs, the reasons behind them buying, and other questions you might ask to yourself.
6. Pre-quiz funnels
Quizzes is a bit like the PPS, it helps us ask other questions that are even more specific, helping us to imagine our customers.
If you have any question feel free to let me know or dm, I'll try to answer
Margins are still volatile between 27-32% on average
7. Introducing new SKUs
The markup from selling price / cogs is not that big. The goal is to increase it with new SKUs, and split tests, to allow us to scale at a lower ROAS, but same margins.
2025 will be good whether you can feel it or not!

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$0-$1m with eCom - Day 50
- new winning ad found
- scheduled 5 new ads with my own scripts
- tomorrow going to start working on a pre-sell quiz page, just to test it out for fun, got the idea from a friend
- bumped ad spend by 20% today
i might need to start sourcing creators and custom content soon to have competitive advantage. thoughts? or too soon?
CYA TOMORROW BOYS

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U wouldn’t trade ur life w warren buffets
Dude is a billionaire but also 100 years old
Ur time is worth everything
Covid wuz 6 years ago are u happy with your progress since then?
6 fkn years… ur prime is 18-30. The best 12 years is fast, don’t let it slip away watching cartoons
If u waste 1 day a week, Since Covid that’s 300 days
U could change ur life in 300 days
Seems innocent… but if u only had 5 years left u would kill for 300 extra days to spend making a name for yourself, spending time with family
Don’t waste your time
If you are depressed, it’s cuz you let multiple days pass, with nothing to show for that time
Of ur hungover doesn’t count as a wasted day. An epic night w friends could as two days of memories
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Has anyone opened a business amex without being resident of the US?
Please dm or reply.
#amex #americanexpress #bank
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i made a decent amount of cash with a weird gimmicky product in September
as a result i:
- quit university
- finally disappeared, no socials
- studied direct response
- started building a proper brand
the product that allowed me such freedom also had a flipside:
- my ID is banned from Shopify Payments
- banned from PayPal (8 year old acc)
all because i scaled too fast with a weak backend
but there is always a way and a lesson behind it...
now i'm very excited about the new brand as it's already generated more cash than the previous one and i didn't even introduce MRR yet (it's a consumable product).
the reason because i was using JS Express for all of my orders to US and they somehow managed to take on average A MONTH for my orders to be delivered
don't use them guys...
but now testing out a shipper called SFYD, which is more expensive but looks better so far
also moving stock to USA and most likely will use Amazon MCF as a 3PL as they seem to have the best shipping network
very happy to get back on the platform and share everything i learned and what works for me right now
'2025' sounds sexy, so let's crush it❤️🔥
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I never tell girls what I do for a living
I met this girl last night, she saw my spot and asked me what I did for a living
I lied and told her I scam as a joke
She then asked me td what I actually do (I still didn’t tell her)
I didn’t tell her… not bc I’m ashamed of what I do
But bc you gotta create some type of mystery and aura around you
Don’t tell a girl everything about you right away
Let her question and think that your from a Mexican drug lord family from Michoacán, Mexico
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Nov 3rd:
Seen better sundays honestly decent stats though not going to complain, stats started to go down since i didn't insert creatives for a while, no point in doing that now since i'll stop this brand. Changed to eur for clarity, i'm not from the UK guys
It has been a nice run though for a brand that's not even 3 months old.
If you got any question about your brand or want answers, let me know below or in the DMs.
I'm turning 21 in exactly 30 days, i'll try to pop another winner before then to celebrate that!

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