Eric V. Holtzclaw

In hybrid work, there are fewer serendipitous conversations. Effective meetings make a huge difference. @eholtzclaw on.inc.com/zAXe4fS

What are your tricks to make meetings work?

@ShaunChavis @roamatlanta used to do day passes - great place to work and connect depending on what part of the city you will be in.

People buy from people, not companies. Let's remember to talk to each other and not sell to each other.

So excited to help bring The @TAGthink Georgia Technology Summit Back in person. Listing to @CynthiaCurryATL of @atlchamber tell us about the amazing Georgia business ecosystem and how it’s growing and driving positive change for all of the citizens of our state. #GTS2022

Look at your brand messaging. When you talk about your products or services, do you highlight benefits or do you highlight features? Do you articulate why it will change your customer’s life or do you make vague claims, leaving it up to their imagination?

Empty calories. Feels good in the moment – but doesn’t sustain like a good meal. Same is true for your marketing. You must think about your marketing like you do a nice meal. ligerpartners.com/how-to-cut-emp…

What do you want your customers to feel when they interact with your #brand? Great. Now design an experience that provides the best setting for your customers to feel that. #UX

The reason business owners quit proven #marketing approaches is they focus only on near term results. But it takes 18 to 21 times before you breach your customer’s consciousness – another 5 to 7 before they convert. Focus on the change to get the result.

It's that time of the year again. Yep. @Amazon Prime Day. Here are the @LigerPartners tips for growing businesses to increase sales, spotlight your brand, and maximize success around Amazon Prime Days: lnkd.in/gcNmp7T #PrimeDay #Amazon #ecommerce

How does your company set itself apart from your competition, attract new #employees, set goalposts for progress, and - most importantly - win new business? Here is the one tactic my team at @LigerPartners and I suggest to all of our clients: ligerpartners.com/a-matter-of-pe…

Tomorrow on The Claw Podcast, I am joined by my friend Quinetha Frasier, Founder of Southern Equity Collective. This week's topic covers answering the call for #diversity, #equity, and inclusion in your marketing messages Listen tomorrow at 12:30PM on the @LigerPartners FB page.

"By the end of 2015, it is expected that 64 cents of every dollar spent in retail stores will be influenced by a digital interaction." inc.com/eric-holtzclaw… via @eholtzclaw

Some of the best creators didn't invent a new concept, but rather modernized, updated, and transformed existing concepts to better suit today’s way of doing things. Here's why the secret to #success in today's climate is nothing new. ligerpartners.com/the-secret-to-…

Are you spending your #marketing budget in the most effective and efficient way? Tune in as @eholtzclaw and Fela Smith discuss the marketing mistake most #marketers make when they develop their marketing plans: bit.ly/3w5ybK7

"Hi, this is your #idealclient calling..." ligerpartners.com/hi-this-is-you…

Today, realize that it might very well be what you say that moves someone else to be their very best. ligerpartners.com/3-defining-mom…

The difference between being successful or unsuccessful will not come from luck but rather the choices you make. Assume you have complete control over everything that happens in your life and make decisions accordingly. #UnleashTheBeast #NerdyOutlawMonth

Start your week off with these wise words from a Liger favorite. #MondayMotivation

On this episode of #ThePIPE, Crispin is joined by @LigerPartner's @eholtzclaw. Sales & marketing are often listed together but really are not the same. Eric joinsus to talk aligning your #sales & #marketing teams. 📹 1l.ink/B6BKWXL