EMARKETER

🗣️The wait is over...AI Search is here! Designed to navigate EMARKETER's extensive content, AI Search cuts your research time from hours to minutes and delivers context-driven answers that integrate seamlessly into your workflow. See AI Search in action: emarketer.com/products/ai-se…

41% of marketers are already using AI to predict campaign performance, according to Toluna/AMA data, but most teams still test creative after launch. Download a new EMARKETER report to see why that’s changing and where investment is heading: tinyurl.com/2s378mrw

EMARKETER's Sarah Marzano closes out the Ad Buyer Strategies Summit with @ovative's Steve Baxter and Albertsons Media Collective's Liz Roche for "Demystifying Retail Media iROAS." Not in NYC? Join us via livestream, here: cloud.insight.insiderintelligence.com/20260514-AdBuy… #EMARKETERSummit

EMARKETER's Suzy Davidkhanian joins Horizon Commerce's Jason Colon, @newell_brands' @jamesclarkeCA, & @PayPal Ads' Mark Grether for "Where Does Commerce Media Truly Belong in the Media Mix?" Not in NYC? Join us via livestream, here: cloud.insight.insiderintelligence.com/20260514-AdBuy… #EMARKETERSummit

EMARKETER's @matteo_ceurvels is taking the stage with @viasat Ads' Matt Miller for "Sky-High Attention: The Case for Inflight Advertising." Presented by @viasat Ads. Not in NYC? Join us via livestream, here: cloud.insight.insiderintelligence.com/20260514-AdBuy… #EMARKETERSummit

EMARKETER's Arielle Feger is joined by @Chobani's Shanteria Jones and Ecommerce & Retail Media Leader Sarp Tunçay for "CPG Spotlight: How High-Volume Brands are Activating." Not in NYC? Join us via livestream, here: cloud.insight.insiderintelligence.com/20260514-AdBuy… #EMARKETERSummit

EMARKETER's Suzy Davidkhanian is joined on stage by @ROKT's Sophie Donoghue for "From Conversion to Incrementality: Winning at the Moment of Purchase." Presented by @ROKT. Not in NYC? Join us via livestream, here: cloud.insight.insiderintelligence.com/20260514-AdBuy… #EMARKETERSummit

EMARKETER's Yory Wurmser is joined on stage by @OpenX's Tyler Romasco for "Supply-Side Intelligence: Where Better Outcomes Actually Begin." Presented by @OpenX. Not in NYC? Join us via livestream, here: cloud.insight.insiderintelligence.com/20260514-AdBuy… #EMARKETERSummit

EMARKETER's @RossBenes is joined by @Haleon_health, @HersheyCompany, @MCSaatchiPerf, and @philoTV for "Creative, Measurement, and Planning in a Fragmented TV Landscape." Presented by @philoTV. Not in NYC? Join us via livestream, here: cloud.insight.insiderintelligence.com/20260514-AdBuy… #EMARKETERSummit

EMARKETER's @RossBenes takes the stage soon "After the Upfronts: Where TV Dollars Go Next." On the heels of the Upfronts, hear new insights on what’s next for video, streaming, & TV advertising. Not in NYC? Join us via livestream, here: cloud.insight.insiderintelligence.com/20260514-AdBuy… #EMARKETERSummit

EMARKETER's Rob Rubin takes the stage soon for "Who’s Winning and Where Buyers See Friction in Commerce Media," drawing on a new EMARKETER Ad Buyer Insights survey of 200+ ad buyers. Not in NYC? Join us via livestream, here: cloud.insight.insiderintelligence.com/20260514-AdBuy… #EMARKETERSummit

EMARKETER's Yory Wurmser and Audience Path's Sean Black take the stage soon for "The Role of AI in Ad Planning." Presented by Audience Path. Not in NYC? Join us via livestream, here: cloud.insight.insiderintelligence.com/20260514-AdBuy… #EMARKETERSummit

EMARKETER's Arielle Feger and @verve_inc's Brian Sykora take the stage soon for "Behind the Prompt: How AI Chat and LLM Signals Are Redefining Consumer Intent." Made possible by @verve_inc. Not in NYC? Join us via livestream, here: cloud.insight.insiderintelligence.com/20260514-AdBuy… #EMARKETERSummit

EMARKETER's @nate_elliott is joined by @Bayer, @MDLZ, @SeerInteractive, and Gist for a panel discussion: "AI at the Point of Discovery and What It Means for Marketing." Not in NYC? Join us via livestream, here: cloud.insight.insiderintelligence.com/20260514-AdBuy… #EMARKETERSummit

AI is reshaping how your customers search, explore, and decide. EMARKETER's @nate_elliott takes the stage soon for "The AI Ad Race Is On: Here’s Where It’s Going." Not in NYC? Join us via livestream, here: cloud.insight.insiderintelligence.com/20260514-AdBuy… #EMARKETERSummit

EMARKETER's Max Willens joins @partnerize's Andy Crossen for "Who Gets the Credit? Attribution, Zero-Click Discovery, and AI-Driven Commerce." Made possible by @partnerize. Not in NYC? Join us via livestream, here: cloud.insight.insiderintelligence.com/20260514-AdBuy… #EMARKETERSummit

EMARKETER's @nate_elliott and @Digitas' @lnadeau24 take the stage soon for a closer look at how buy-side planning and investment are changing, and where AI is starting to make an impact. Not in NYC? Join us via livestream, here: cloud.insight.insiderintelligence.com/20260514-AdBuy… #EMARKETERSummit

EMARKETER's @RossBenes and @NBCUniversal's @MarkMarshallNBC take the stage soon for a fireside chat and an inside look at this year's Upfronts. Not in NYC? Join us via livestream, here: cloud.insight.insiderintelligence.com/20260514-AdBuy… #EMARKETERSummit

Sarah Marzano, VP & Principal Analyst, takes the stage shortly for our Ad Buyer Strategies Summit Keynote – 2026 Ad Spending: Where Momentum is Building and What that Means for the Future Not in NYC? Join us via livestream, here: cloud.insight.insiderintelligence.com/20260514-AdBuy… #EMARKETERSummit

EMARKETER CMO Jonathan Tam is getting ready to kick off Ad Buyer Strategies Summit at the City Winery in NYC! We can't wait to welcome you to a full day of advertising insights. Couldn't join us? Tune in via the livestream: cloud.insight.insiderintelligence.com/20260514-AdBuy… #EMARKETERSummit

@jamesclarkeCA @newell_brands We're thrilled to have you, @jamesclarkeCA! Looking forward to tomorrow! @newell_brands

Excited to be representing @newell_brands speaking tomorrow at the @eMarketer Summit: Ad Buyer Strategies in NYC (May 14)! Register Here: emarketer.com/events/summit/… #EMARKETERSummit #Media #Marketing