

Eric Jorgenson 📚 ☀️
40.4K posts

@EricJorgenson
Collector of useful ideas. CEO @Scribemediaco (we help ppl write books) Wrote books of @Naval, @Balajis, @elonmusk. Invest in @aaloatomics @terraformindies etc






Walter Isaacson's Elon Musk is a biography while this is more about Elon’s ideas, mindset, and lessons?





.@EricJorgenson describes the original vision for @SpaceX: @elonmusk's original goal was to increase NASA's budget, and he was willing to just burn $100M on a philanthropic mission to display a greenhouse on Mars. Shooting a greenhouse to Mars with existing rocket technology, get this photo on the front page of every paper. There was like a little plant on the red planet, the first time life had transferred to another planet. He thought: "That'll probably increase NASA's budget and like spur this wave of exploration and interest in space." And when he tried to do that, he discovered that the space launch market was so expensive and un-innovative and hadn't been moving forward. That's actually how he discovered the opportunity to start SpaceX. "That's what's actually going to move this market forward."

@EricJorgenson after Naval, Balajis, Elon - have you considered writing a book about yourself? Because we need to know your philosophies and thought processes too who spends years researching about a person in deep. Can we expect an autobiography maybe in future?😁




My conversation with @EricJorgenson, author of The Book of Elon (@elonmusk). 0:00 Book Reveal 0:39 Build Useful Things 2:19 Engineering Talent Edge 4:26 Wired for War 6:47 Tip of the Spear 8:47 Burn the Boats 13:13 Facing Fear 15:16 Origin Story Myths 18:19 Know Business A to Z 22:17 Simplify and Fail Fast 25:35 Reality and Physics 28:18 The Algorithm Begins 30:34 Delete and Simplify 34:25 Starlink War Room 36:52 Repetition as OS 38:18 Step Three Simplify Optimize 38:43 Question Every Requirement 39:13 Tesla Battery Pack Delete 40:43 Repetition Installs Ideas 42:02 Step Four Accelerate 43:26 Design Org for Speed 46:06 Step Five Automate 46:29 Control and Clean Sheet 48:54 Vertical Integration and Costs 50:47 SpaceX Incentives and Mars 57:11 Frontier Unlocks Starlink 1:00:26 Time as True Currency 1:03:58 Speed Triage and Bottlenecks 1:10:11 Internalized Responsibility 1:12:56 Avoid Serialized Dependencies 1:14:31 Aligning the Team 1:15:07 Time Is the Constraint 1:16:00 One Metric Focus 1:18:03 Directional Predictions 1:19:06 We Must Make Stuff 1:25:39 Manufacturing as Moat 1:26:23 Speed and Direct to Customer 1:28:41 SpaceX Feasibility Study 1:33:07 Edge of Sanity Leadership 1:37:10 Bottlenecks and Integration 1:40:01 Design and Simplify 1:45:15 Catch the Rocket 1:48:14 Capitalism and Closing Includes paid partnerships.


This book is Elon's own words. It feels like he's speaking straight to you. ~50k words. Focused on being USEFUL on every page. Isaacson has journalist style, focuses on biographical detail, chronology. 200,000 words including many fascinating details. Different goals.









