Richard FitzGerald | ريتشارد فيتزجيرالد

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Richard FitzGerald | ريتشارد فيتزجيرالد

Richard FitzGerald | ريتشارد فيتزجيرالد

@fitzyrichard

CEO & Founder of @augustus_media 🇦🇪🇸🇦🇪🇬: @LovinDubai @lovinsaudi @smashitv @odeumstudio

#LovinDubai Katılım Temmuz 2008
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Richard FitzGerald | ريتشارد فيتزجيرالد
Differentiation is the key to modern media. We make conscious decisions every day about what we amplify. Some narratives need full attention; others are just noise. My goal is to ensure our platforms are a reflection of the progress and resilience we see in Dubai and beyond.
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Richard FitzGerald | ريتشارد فيتزجيرالد
It was great to see the @lovindubai sofa interviewing all the top arab creators at the @1billionsummit event yesterday with @CreatorsHQ at Atlantis. Our approach has always been to amplify and partner with creators, and to be the only media brand in the room with over 1,000 of the biggest voices online in the region yesterday, was a great fit!
Augustus | أغسطس للإعلام@Augustus_Media

Big moments, bigger conversations 💥 Lovin Dubai was proud to be a key partner at Gulf Creators Event 2026, bringing together the region’s creators, voices, and ideas all under one roof.

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Richard FitzGerald | ريتشارد فيتزجيرالد
I recently had the opportunity to speak at the Sports & Entertainment Roundtable, where we dove into the future of our industry. During the "Winning the Safety Narrative" panel, I shared my thoughts on how we can better elevate the regional scene and build lasting impact. Here are the 3 key points I shared during the session: • Consistency is everything: A brilliant event is only as good as its marketing. I believe every element—from the campaign to the experience on the ground—must be perfectly aligned. • Tell the regional story: There are incredible stories happening on the pitch right here that the mainstream media is missing. We need to bridge that gap and give these narratives the spotlight they deserve. • Invest in local: While attracting international events is great, I’m a huge advocate for growing our own domestic IPs. We need to believe in and support our local teams to truly build the industry from within.
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Richard FitzGerald | ريتشارد فيتزجيرالد
Looking forward to speaking at Meet the Architects of the Season, Sports & Entertainment Roundtable in Dubai tomorrow on - The Safety Narrative: Managing marketing and reputation to protect brand equity with Richard Fitzgerald (Augustus Media).
Richard FitzGerald | ريتشارد فيتزجيرالد tweet mediaRichard FitzGerald | ريتشارد فيتزجيرالد tweet media
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Richard FitzGerald | ريتشارد فيتزجيرالد retweetledi
Lovin Dubai | لوڤن دبي
Dubai is getting flying taxis… and yes, it’s real. The world’s first flying taxi station is now in place, aiming to cut long drives down to minutes and connect key areas across the city.
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Richard FitzGerald | ريتشارد فيتزجيرالد
Over 1,000 hours of watch time yesterday on a paid streaming subscription service , from 18 AED monthly, with over a thousand uniques on @smashitv The future of building media / tech in the region is doing it from The ground up and for a domestic audience
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Richard FitzGerald | ريتشارد فيتزجيرالد
The new models for ad land now are (1) performance agencies, (2) influencer agencies and (3) content agencies. @OdeumStudio is our content agency.
Odeum Studio@OdeumStudio

Odeum is the social-first content studio of @augustus_media - combining creator energy, publisher instinct and premium production to deliver content built for attention, relevance & performance. DM us to book your discovery call today! 📥

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Richard FitzGerald | ريتشارد فيتزجيرالد
Yesterday, I had the chance to reflect on how the UAE media sector united as one during the recent crisis. The fact that this happened unofficially and through pure solidarity proves that media is a bridge for national unity. It is a clear sign that modern Arab states are setting a global gold standard for governance and society in the 21st century.
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Richard FitzGerald | ريتشارد فيتزجيرالد retweetledi
Lovin Dubai | لوڤن دبي
The UAE community is calling out the Financial Times for what many are describing as a “glass half empty” take on the country’s resilience. Read it all here --> lovin.co/dubai/en/news/… #lovindubai
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Richard FitzGerald | ريتشارد فيتزجيرالد retweetledi
Smashi Sports
Smashi Sports@SmashiSports·
Two football games today on Smashi⚽️ Don’t forget to tune in, matches start at 5:50 pm Dubai time smashi.tv/en/schedule
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Richard FitzGerald | ريتشارد فيتزجيرالد
Great performers in March!
Augustus | أغسطس للإعلام@Augustus_Media

Congratulations to our value champs 🏆 We recognized our team across the region for their "Ingenuity" in March! “Our values are best tested during times of crisis, and this month, these individuals led the way.” ⭐️ KSA Sajad Abdul Ghani has made a remarkable impact on production value since joining the team. From consistently delivering on time to actively sharing knowledge and bringing solutions that elevate video output, all with a positive attitude, he truly embodies ingenuity and team spirit. ⭐️ UAE - Dubai Casey Shepperson led the UAE team through a historic 500M+ reach month, navigating high-pressure regional coverage while ensuring Lovin Dubai remained a reliable and consistent voice for the community. ⭐️ UAE - Abu Dhabi Hamdan Bawazir delivered exceptional commercial performance, securing the AED 925K Shory campaign and achieving 100% of the Abu Dhabi target during a challenging market period. ⭐️ Egypt Omar Mahmoud played a key role in developing the Lovin Auth and Smashi Clubs features, delivering high-quality results while ensuring smooth functionality and supporting streaming tech. ⭐️ Remote - Lebanon Diana Estephan led outstanding coordination across remote hubs during the Iran coverage, demonstrating a true “one team” mindset while driving strong content output across social, podcasts, and web.

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