Gregory Unruh

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Gregory Unruh

Gregory Unruh

@gregoryunruh

Arison Endowed Prof. @GMU | MIT Sloan Guest Editor | Carbon Lock‑In Originator | Corporate Sustainability Expert | HBR + WEF Contributor | Energy Transition

MetroDC, USA Katılım Temmuz 2009
1.4K Takip Edilen2.5K Takipçiler
Gregory Unruh
Gregory Unruh@gregoryunruh·
I just published the final post in my series on the Harvard publishing process. This one looks at life after publication: how a practitioner article moves through social, email, and newsletter channels. Life After Publication: The Amplification Engine open.substack.com/pub/theacademi…
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Gregory Unruh
Gregory Unruh@gregoryunruh·
The final stage of Harvard Business Press editing wasn’t about adding more ideas. It was about controlling narrative flow. In this behind-the-scenes installment, I share actual editorial comments. From Operational Clarity to Narrative Flow open.substack.com/pub/theacademi…
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Gregory Unruh
Gregory Unruh@gregoryunruh·
After Harvard editors finished the major revisions, the margin comments started: “How would someone actually do this?” “Can you show an example?” “Source?” This new installment explores the Operational Editing Process at Harvard open.substack.com/pub/theacademi…
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Gregory Unruh
Gregory Unruh@gregoryunruh·
In this new post (Part 1): a behind-the-scenes look at what it actually takes to publish with Harvard Business Press. Before the Pitch: What It Really Takes to Write for HBR Inspiring Minds open.substack.com/pub/theacademi…
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Gregory Unruh
Gregory Unruh@gregoryunruh·
A former student shares: – Practitioner outreach (via The Conversation) – Using LinkedIn to find engaged executives – Why translation should be part of research, not an afterthought When the Learner Becomes the Master open.substack.com/pub/theacademi…
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Gregory Unruh
Gregory Unruh@gregoryunruh·
Most management research never reaches the managers who could use it. That’s one reason Management & Business Review (MBR) was created.. It's offering free access through 2028. open.substack.com/pub/theacademi…
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Gregory Unruh
Gregory Unruh@gregoryunruh·
In the early 2000s, business education faced a legitimacy crisis after Enron and WorldCom. The question was not about markets. It was about professional responsibility. open.substack.com/pub/theacademi…
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Gregory Unruh
Gregory Unruh@gregoryunruh·
Business schools treat money as a signal of value, until it shows up at the level of individual faculty. Then it becomes “uncomfortable.” Why ignoring this signal creates a blind spot in how we think about academic authority, relevance, and impact. open.substack.com/pub/theacademi…
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Gregory Unruh
Gregory Unruh@gregoryunruh·
AI can generate insight. It can summarize literatures, run analyses, and synthesize arguments. What it can’t generate is authority. AI Can Generate Insight. It Cannot Generate Authority open.substack.com/pub/theacademi…
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Gregory Unruh
Gregory Unruh@gregoryunruh·
Professors in the media aren't just building their brand—they’re boosting their research impact. Institutional reputation. Career opportunities. Higher citation rates Visibility & rigor go hand in hand. The Triple Bottom Line of Academic Visibility open.substack.com/pub/theacademi…
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Gregory Unruh
Gregory Unruh@gregoryunruh·
“Publish or perish” was never the full story. The ideas that matter most don’t just get published. They get popularized. New essay on academic impact, visibility, and why usage beats citations. Perish the Thought! Publish, Publicize, or Popularize? open.substack.com/pub/theacademi…
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Gregory Unruh
Gregory Unruh@gregoryunruh·
Invited Into the Rooms Where It Happens I once lost the room presenting research to executives. Years later, I was invited into the rooms where decisions are actually shaped. open.substack.com/pub/theacademi…
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