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Drew | The Ecom Design Guy 🚀
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Drew | The Ecom Design Guy 🚀
@helloitsdrew_
I run the design agency behind your favorite ecom brands. Founder @ Artoo. Designed for 55+ brands & 12+ agencies. 🪐 https://t.co/yLdkIAPUio
Book a call 👉 Katılım Mart 2020
525 Takip Edilen9.2K Takipçiler

I’m planning to be more intentional on Twitter in Q2 2026, so here’s who I am and what I do:
- Built Artoo Design
- Did it with no previous agency experience
- Reached $10K MMR in 1 year
- Worked with 60+ brands & 12+ agencies
- Got here by staying consistent, not getting discouraged by setbacks, staying open to change, and not acting like I know it all.
Most of it happened because I ignored the usual advice.
Here’s what I’ll be posting about:
- Design tips for ecom brands (insights from real projects)
- Client work I'm cookin on
- AI in design (the good, the scary, and what it still can't touch)
- Building freedom online
- Life outside of work (wedding stuff, running, gaming, all that
I came from a shitty cubicle desk job making less than $3k a month.
I remember the big sigh before sitting down and clocking in for the day at 9 am.
That journey shaped how I think about everything in life.
In 2026, I want to share my raw, unfiltered experiences while helping ecom founders with design insights from actual work.
If that resonates, stick around.
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Loved working together with @alex_momeni for his DTC Rugs brand Ziba Home 💪
Here's what he had to say about working with us for all his ecom design needs:
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That's the day in my life.
Some days it goes exactly like this.
Most days it doesn't.
And I'm totally fine with it.
If you liked this,
I post about ecom design and running an agency over here @helloitsdrew_
So don't forget to hit that follow button ✌️
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We had 8 different vendors working on our wedding 😅
Decor was one team. Production & lighting was another. Signage, another.
Honestly too many to count.
But somehow the whole thing still felt cohesive. Colors matched, the logo showed up consistently everywhere, the overall vibe was the same across the venue.
And the only reason that happened is because we had a few things locked in early.
I designed the logo myself, we had our colors chosen, a basic visual direction.
All the vendors worked off that.
Without that, it would've been a mess.
You'd have one corner looking romantic and pastel, another looking modern and minimal, another doing something totally different.
This is honestly the same thing that happens in ecom.
A lot of clients come to us with sites where you can tell different people worked on different parts. Homepage looks one way, product page looks another, emails feel like a whole different brand.
And it's usually because they hired multiple freelancers with nothing connecting the work.
The thing people miss is that consistency doesn't come from having one person do everything.
It comes from having something transferable like logo, colors, fonts, a basic guide, or even just one well-designed reference page everyone works off of.
Even at Artoo, I'm not doing every single asset myself. I'll design the homepage and hand the rest off to another designer. What keeps it consistent is the reference.
You don't need an expensive brand book. You just need enough that anyone picking up the work knows what the brand is supposed to look and feel like.
Once you have that, you can scale the work without the brand falling apart.

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Hope you find these tips helpful 👍
If you enjoyed this thread:
1. Like, RT the tweet below and comment.
2. Want statics DFY brand? DM me and let's talk 🚀
Drew | The Ecom Design Guy 🚀@helloitsdrew_
Struggling to create static ads that ACTUALLY convert? Here's my some proven tips for making ads that stand out, boost CTR, and drive more sales 🧵👇
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