BlackRock is the world's largest asset manager, with $10 trillion in assets under management. We researched the firm's crypto strategy, so you don’t have to. Here's what we found: 1. DIGITAL ASSETS (ASSET CLASS) The firm divides the crypto asset class into three different buckets: 1⃣ Cryptoassets (e.g. BTC) 2⃣ Stablecoins (e.g. USDC) 3⃣ Tokenized assets (e.g. BUIDL) Strategy: ▪️ Owner of @iShares, Bitcoin Trust ($21B AUM) ▪️ Owner in @circle, the issuer of USDC ($34B supply) ▪️ Owner in @Securitize, the transfer agent for the BUIDL onchain money market fund ($500M AUM) 2. BITCOIN (ASSET) The firm sees three unique advantages to BTC the asset: 1⃣ Internet-native (globally accessible) 2⃣ Cross-border (transactional efficiency) 3⃣ Capped supply (inflation hedge) Strategy: ▪️ BlackRock serves customers across the globe and now, with BTC and IBIT, has a unique product to sell to its clients. ▪️ It’s likely that BlackRock will productize all major cryptoassets (ETH✅, SOL, etc.) in a similar manner. 3. BLOCKCHAIN (TECHNOLOGY) The firm believes that blockchain technology can improve capital markets in several ways: 1⃣ 24/7 operational capital markets 2⃣ Improved transparency and investor access 3⃣ Lower fees and faster settlement Strategy: ▪️ We believe that @BlackRock will eventually launch its own blockchain, and follow a similar playbook that Coinbase has used with @base. ▪️ This would allow BlackRock to concentrate the recordkeeping of its holdings across asset classes ($10T AUM) to a single, global, interoperable, and transparent ledger.
