Hyn RUN IT

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GUESS has been selected as the 'Best of Best' brand for the first half of 2026 based on its differentiated brand marketing, product competitiveness, and successful collaboration strategies. A representative achievement is the 'GUESS ROOM 1981' pop-up store, which ran from April 23 to 26. Approximately 3,000 visitors attended the event, and sales exceeded the initial target by more than 200%. The space attracted high interest from Gen Z consumers through a design that combined the brand's heritage with its latest collections. Star marketing that reinforced the brand identity also drove performance. The campaign featuring brand ambassadors Stray Kids' Hyunjin and actress Suzy generated significant buzz, and the T-shirt worn by Hyunjin gained such popularity that it was reordered three times. #HYUNJINXGUESS

Hyunjin hits new global peaks ranking #33 worldwide among influencers, according to HypeAuditor which tracks real engagement. 📍 New Country Peaks: 🇮🇩 #17 | 🇮🇹 #17 | 🇲🇽 #20 🇫🇷 #25 | 🇧🇷 #30 | 🇺🇸 #31 #Hyunjin remains the only 4th gen idol in the Top 50.

GUESS has been selected 'Best of Best' Brand for the first half of 2026 in Korea, with Hyunjin’s campaign credited for its success, his T-shirt was reordered three times due to overwhelming demand, while the 'GUESS ROOM 1981' pop-up surpassed its sales target by over 200%.

And here we go again 🤦‍♀️ FLX akgaes caught dming Skz antis once again to fuel more HJ hate. These same antis were attacking their own bias just days ago, and now they're teaming up with them just to drag HJ. The obsession is genuinely insane!

THE SKZ GLOBAL TEAM WANTS TO GROW! We need STAYS who are interested in joining our team in time for the incoming comeback! If you're interested, please fill out one of the forms found in the replies:

@brightdawnbb @withlovelzj hj always on the list

@withlovelzj @hynvibe His brands ain't complaining, he is selling and that's what brands want. I'm sure he outsells some people in that list. Hhj isn't there too and I'm also sure he can outsell some of them too. Does that mean that both of them don't have impact? BR list that no one knows how++

He has many brand deals with korean brands but he doesn't consistently appear on the BR list & when he does, he usually ranks below hj. Idols with many brand deals usually rank high on the BR. so it's understandable why people think div1 treats the members differently

If div1 were smart, they could've started by promoting these songs in korea. There were so many opportunities but they didn't do anything

@SKZCrave @Stray_Kids @stay_support Bang Chan has been the target of a stalker for over 4 years who has attempted to cause damage to his reputation via defamatory comments and accusations. We demand that JYPE takes action to protect its artist. @Stray_Kids @stay_support JYP PROTECT BANG CHAN #ProtectBangChan

Bang Chan has been the target of a stalker for over 4 years who has attempted to cause damage to his reputation via defamatory comments and accusations. We demand that JYPE takes action to protect its artist. @Stray_Kids @stay_support JYP PROTECT BANG CHAN #ProtectBangChan

this is crazy, hyunjin you're so powerfull

REPOST AND COPY/PASTE FOR BANG CHAN‼️ Bang Chan has been the target of a stalker for over 4 years who has attempted to cause damage to his reputation via defamatory comments and accusations. We demand that JYPE takes action to protect its artist. @Stray_Kids @stay_support JYP PROTECT BANG CHAN #ProtectBangChan

@skzpopbase @Stray_Kids @stay_support Bang Chan has been the target of a stalker for over 4 years who has attempted to cause damage to his reputation via defamatory comments and accusations. We demand that JYPE takes action to protect its artist. @Stray_Kids @stay_support JYP PROTECT BANG CHAN #ProtectBangChan

According to Dior employees, Hyunjin’s custom cardigan from his first Paris Fashion Week attendance was not intended for release. However, after receiving so much interest and countless inquiries, the brand decided to produce a small quantity for sale! The cardigan has already sold out in China, Hongkong, Thailand and Vietnam during pre-sale. The model on the website is also wearing Hyunjin’s outfit from PFW 🤍 * It has been released in Asia only as of now * The official launch is set for July 2nd with very limited quantities #HYUNJINxDior

Hyunjin’s custom Dior cardigan by Jonathan Anderson, originally not intended for sale, has been released in limited quantities following overwhelming interest after his PFW appearance. The cardigan has already sold out across China, Hong Kong, Taiwan, and Thailand.

@brightdawnbb here's the girl group version

@hynvibe That BR list doesn't mean shit.