Hypefactors

With Atlastic.ai it is now possible to integrate machine-readable data feeds of relevant, structured real-time media content, enriched by the world's most powerful AI's, directly into existing IT infrastructure or platforms. #mediaintelligence #mediamonitoring #tech

Launch of 4th gen. Reputation AI, delivering unprecedented accuracy, precision and automation in evaluation of media coverage across all media channels. Will give new opportunities to any organization caring about its reputation #mediaintelligence #tech view.news.eu.nasdaq.com/view?id=b87698…

To be set up for success, you need to be defining from the very beginning what you are setting out to achieve, and how you’re going to measure it. lnkd.in/dQAFGGh #earnedmedia #pr #mediamonitoring #reputationmanagement #ai #hypefactors #covid19

Brands are calling a higher proportion of PR reviews than advertising and media ones this year. prweek.com/article/169960… #earnedmedia #pr #mediamonitoring #reputationmanagement #ai #hypefactors #covid19

Creativity is the future of the press release. lnkd.in/dHes_MJ #earnedmedia #pr #mediamonitoring #reputationmanagement #ai #hypefactors #covid19

The next generation of communicators will shape organizations’ public images. To succeed, it is imperative to understand the importance of diversity, equity and inclusion. lnkd.in/e_7BTV2 #earnedmedia #pr #mediamonitoring #reputationmanagement #ai #hypefactors #covid19

Brands prepare for Round 2. Brands must take a crash course in appealing to new post-pandemic consumers and a shifting value system if they are to survive this year. lnkd.in/dZBJnqs #earnedmedia #pr #mediamonitoring #reputationmanagement #ai #hypefactors #covid19

Instead of filling stadiums, loyal followers are filling their social media feeds with news and excitement about the brand. lnkd.in/dt9753p #earnedmedia #pr #mediamonitoring #reputationmanagement #ai #hypefactors #covid19

Consistent and effective reputation management emerged as an important factor in increasing sales volume & inspiring trust among customers. mediapost.com/publications/a… #earnedmedia #pr #mediamonitoring #reputationmanagement #ai #hypefactors #covid19

Social media’s ability to propagate harmful content is a key reason behind the difficulties many organizations face around crisis response. lnkd.in/dEvbcxn #earnedmedia #pr #mediamonitoring #reputationmanagement #ai #hypefactors #covid19

Don't ever feel the need to conform. It crushes your creativity. lnkd.in/dtMZ-cB #earnedmedia #pr #mediamonitoring #reputationmanagement #ai #hypefactors #covid19

Consumers and clients are paying attention to how brands are telling their stories and whom they are including or excluding. lnkd.in/dKfMGXH #earnedmedia #pr #mediamonitoring #reputationmanagement #ai #hypefactors #covid19

Over the last four years, companies have been under pressure to take a public stand on high-profile political and social movements. Here are three questions to guide your approach.lnkd.in/giNPpgP #earnedmedia #pr #mediamonitoring #reputationmanagement #ai #hypefactors

A part of the job as crisis management professionals is to look for trouble before it occurs. Review your existing crisis plans and see if they need an upgrade.lnkd.in/devkCWs #earnedmedia #pr #mediamonitoring #reputationmanagement #ai #hypefactors #covid19

“Authentic communication” is more than a buzz phrase. It’s a prerequisite if you want to establish trust at a time when customers are struggling with uncertainty. lnkd.in/dQtF7Ts #earnedmedia #pr #mediamonitoring #reputationmanagement #ai #hypefactors #covid19

The priority for comms will be to ensure firms can remain connected and relevant.prweek.com/article/169695… #earnedmedia #pr #mediamonitoring #reputationmanagement #ai #hypefactors #covid19

As your organization works on planning its next round of campaigns, bringing PR in early on to provide insights and guidance about trends and issues impacting the industry. lnkd.in/dM3PBqP #earnedmedia #pr #mediamonitoring #reputationmanagement #ai #hypefactors #covid19

A Study from institute for PR highlights the problem of polarization in our society, and there is a need for business leaders to step up to play a more active role instituteforpr.org/the-launch-of-… #earnedmedia #pr #mediamonitoring #reputationmanagement #ai #hypefactors #covid19

How has COVID-19 affected the trend toward shorter, “snackable” content? prdaily.com/how-covid-19-m… #earnedmedia #pr #mediamonitoring #reputationmanagement #ai #hypefactors #covid19

With major brands boycotting social platforms, brand safety has emerged as a term the whole industry is discussing and learning about. Do you know what brand safety means? #3f39ca513902" target="_blank" rel="nofollow noopener">forbes.com/sites/forbesco… #earnedmedia #pr #mediamonitoring #reputationmanagement #ai #hypefactors #covid19