The Influence Crowd

Nearly a third of UK teachers are now active on TikTok and unlike other platforms where engagement is dropping, the appetite for classroom content on here keeps growing. Through our work with teacher influencers and education campaigns, we’ve seen how TikTok can turn awareness into trust, engagement and action. Read our new blog post to find out how education brands can reach primary school teachers on TikTok: ow.ly/Xwk550XP7xi #Education #TikTok #EdTech #Teachers #TeacherInfluencer

Considering hiring a PR agency? Would you know the most important points to consider? 🔗Read our checklist for selecting a PR agency: ow.ly/ZXKh50RnVU0 #PR #edtech #education #PublicRelations #PRAgency

Teachers on TikTok are relaxed, curious and open to new ideas. That’s why education brands are turning to the platform to connect with primary teachers through content that feels genuine, useful and worth their time. 🔗Discover how education brands can reach primary school teachers on TikTok: ow.ly/Ck2R50XP7ww

Discover how to turn your education company’s story into one that the media wants to cover: ow.ly/H85V50UHtXW #PR #Education #Marketing #Tutoring

May the coming year bring you happiness and success!🥳 #HappyNewYear #NewYear #2026

#TikTok has rapidly become a powerful platform that brands can use to engage with #teachers.👩‍🏫 Discover the top UK teacher TikTok influencers to partner with to generate more buzz about your brand: ow.ly/Tigw50XtoYn

A quarter (28%) of UK teachers use TikTok - is your education brand taking advantage of this promotional opportunity? ⭐Our free guide reveals the top UK teacher TikTok influencers to follow and partner with: ow.ly/o3nM50XrBjt #Education #TikTok #EdTech #Teachers

An #EdTech company asked us to run a targeted campaign encouraging primary leaders and teachers to sign-up for details on its toolkit for speech and language support. 🔗Discover our approach and the results: ow.ly/Kw8T50VLVlc

A common misconception when working with influencers? “A big audience means better results.” We’ve worked with influencers who have 10k followers that have outperformed those with 100k. Why? Because their audience is loyal, engaged and full of teachers who save, comment and share. 🔗We reveal further top tips in our new blog post on how to run a teacher influencer campaign on TikTok: ow.ly/MhhP50XGaPr #InfluencerMarketing #TikTok #influencers #marketing #edtech #education

Not all EdTech brands have the money or time to set up their own TikTok channel so partnering with teacher influencers on TikTok is one way to still tap into this audience. 👨‍🏫📱Discover the top UK teacher TikTok influencers by reading our free guide: ow.ly/Fk1c50XrB1z #Education #TikTok #EdTech #Teachers #TeacherInfluencer

Know your audience: THREE ways to understand what #teachers want from #marketing teams ow.ly/sSxt50VLUr9 #EdTech #education #PR

When it comes to #teacher influencer campaigns, we’ve seen firsthand what works, what flops and what sparks real engagement. 🔗Our new blog post reveals several recurring misconceptions to watch out for when working on influencer campaigns: ow.ly/vtTw50XGaNH

#ComputerScience Education Week (#CSEdWeek) is celebrated across UK schools this week; inspiring children to learn about and engage with computer science! Is your school taking part?

Influencer campaigns in #education are about really understanding #teachers, what they need, how they behave online and who they listen to. Discover how to get it right - and what to avoid - here: ow.ly/w1rV50XGaLU

A #TikTok influencer collaboration is a fabulous way to extend your brand’s reach and can provide a gateway to developing more creative content. 📖Discover the top UK teacher TikTok #influencers by reading our free guide: ow.ly/KhGU50XtoUq #Education #EdTech #Teachers #TeacherInfluencer

What every teenager needs to know about their mental health.🧠 Check out this powerful video from our client, @TISUK_; an organisation helping secondary schools re-shape how they teach mental health so students can truly understand what’s behind their feelings and symptoms: youtu.be/JoFyLnCWkm4 #MentalHealth #Schools #Education

With click through rates falling across traditional social and search advertising, TikTok offers brands another way to reach teachers with authentic, attention-grabbing content. We’ve created a guide to highlight some of the most engaging education influencers on TikTok today. Get your free copy here: ow.ly/gbxI50XrAYn #Education #TikTok #EdTech #Teachers #TeacherInfluencer

Top tip: if you want to sell to #schools, a marketing campaign which includes a bank of resources that helps #teachers do their job more effectively or saves them time, will stand you apart from competitors. #trust #PR #PublicRelations

It's here!⭐ 🔗Discover the top UK teacher TikTok influencers by reading our free guide: ow.ly/jwxB50XrASt #Education #TikTok #EdTech #Teachers #TeacherInfluencer

A smart PR campaign can help your online #tutoring company to stand out from the pack, show your personality as a brand and drive traffic to your site.📈 Find out how to turn your company’s story into one the media wants to cover: ow.ly/MuZM50VAaiG