Jack Hoxton

@felix12777 Don’t worry so much about ad copy or marketing tactics yet (eg partnership ideas). Ask yourself: what are we *really* selling beyond the functional value of a blanket? What value does this bring to the user? Then figure out the tactics and copy. See: “We Don’t Sell Saddles Here”

Marketing Challenge ⚡️ How’d you *market* a blanket 🛌 that not only keep you warm, but also improve sleep quality and reduce stress? Challenge accepted? Welcome any ideas 💡👇🏻