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As South Africa awaits to play Czech Republic today, South Africa's captain, Ronwen Williams, is calling on football supporters across Africa and beyond to come together, emphasizing that the sport should stay separate from politics.
"Let's leave politics to politicians and play football."
THEE ALFA HOUSE@thee_alfa_house
A Nigerian is speaking Spanish and is supporting Mexico against South Africa. Is this Pan Africanism?
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@BigDEnergy000 @Otiks247w Messi be the Goat. I just be trolling his fans😂
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@jtefline Nurse: and what you see there is the silver spoon he's going to use and finish all the plenty Golden morn you're going to buy
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🚨 Most creators on X are killing their own reach — and they have no idea why.
Your posts aren’t failing because the algorithm “hates” you.
They’re getting little impressions in the first 15-30 minutes.
Because they miss the exact signals X’s new algorithm uses to push content to millions.
Here’s exactly what it rewards — fact-checked and verified by Grok:
- Engagement Velocity is #1: The algorithm tests every post on a small audience first. Fast engagement in the first 5-15 minutes triggers massive expansion. Slow start = buried forever.
- Dwell Time Matters Deeply: The longer people read or watch your content, the higher it ranks. Strong hooks and threads keep eyes on your post much longer than quick hits.
- Replies Are More Valuable Than Likes: A single reply is worth ~27× a like. Reposts are ~20× a like. Author replies to comments can reach up to 150×. So, start real conversation instead of chasing vanity metrics.
- Reposts Speed Up Distribution: Each repost exposes your content to new audiences. Make it quotable, relatable, or something people want to share proudly.
- Visuals Seriously Boost Results: Tweets with images receive 150% more retweets than text-only. Native video can deliver up to 10× more engagement. (Strong text-only content can still go viral, but visuals give a MASSIVE edge.)
- Hook in the First 1-2 Lines: Grab immediate attention with a contrarian opinion, surprising question, relatable frustration, bold claim, or emotional spike that makes scrollers pause. If they don’t stop right away, nothing else matters. Learn copywriting.
- Avoid Links in the Main Post: External links reduce reach significantly. Save them for replies.
- Post When Your Audience Is Online: Check your analytics for peak times. Original content performs best — get early engagement from as many mutuals as possible without spamming.
Master these signals and you stop posting into the void.
You start creating banger content that reaches the masses.
Most posts don't build enough momentum in the critical first window and fade.
The ones that gain velocity fast will escape your follower bubble and hit “For You” feeds everywhere.
Bookmark this.
RT if the algorithm finally makes sense now.
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In January 2023, Arsenal missed out on £86M Mudryk and signed Trossard for £26m instead.
One became embroiled in a doping scandal. The other helped deliver Arsenal's league title.
Why mention the £26m fee today?
Because it's been exactly 26 days since Arsenal won the league.
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