Kim Maves

Most marketing orgs pay premium prices for traditional BI and CRM systems that only track the structured record of the past. To drive growth, what teams need is social intelligence: the real-time, unstructured context of the market right now. #TeamSprout sprou.tt/1axdc7K9NcS

Audiences are interacting with the brands more than ever before—from AI-assisted conversations to interactive video and live content. Find out more about how social media interactions are evolving and you can keep up in 2026. #TeamSprout sprou.tt/19KGvIt6Om0

When the “Staples Baddie” videos started gaining traction, Staples leaned in and turned it into a partnership. As Sprout Social's Brittany Hennessy points out, they recognized the signal and amplified it. This is social intelligence in action. #TeamSprout sprou.tt/1dLIfcOtZeg

Social Listening is only as good as the insights you actually find. @SproutSocial is making those insights instant with Trellis, our new AI Agent. Stop sifting and start strategizing. See it for yourself: #TeamSprout sprou.tt/1TMtZJdHiAD

What's new in the world of social media? Check out Sprout Social's in-depth look at the current state of social media, featuring stats on trust, news consumption and the content consumers want to see in 2026. #TeamSprout sprou.tt/1U5ReQAyIoy

Algorithms don’t serve up content like they used to and a large follower count doesn’t guarantee that people will see your content. Brands now to need to reach niche audience segments, and doing so requires scroll-stopping originality. #TeamSprout sprou.tt/1H6bxLt1uRo

Today, what gets seen on social is rooted in credibility. Our Q1 Breaking Ground: Proof of Reality event explored how trust, communities and creators shape discovery today, plus the product updates Sprout is shipping to support it. #TeamSprout sprou.tt/1O4IHOxvHH8

AI is amplifying human creativity in marketing and business results. Our CMO, Scott Morris, explains how teams are using it to optimize workflows, analyze data and deliver impact on Everyday AI. Listen here:  #TeamSprout sprou.tt/15FlVT6DpxN

The secret to better AI results? Better prompts. Get 70+ prompts to help you level up content creation, analytic insights, thought leadership and more! #TeamSprout sprou.tt/1sFG3AoPIJV

We interviewed Elissa Wardrop, Social Media Specialist and Content Creator at IKEA Global, to find out how THAT Punch the Monkey post came to life so fast, and learn more about IKEA’s newly formed Responsive Project Team. #TeamSprout sprou.tt/197htIGnssu

Real customers. Real reviews. Real recognition. 🏆 Sprout Social is ranked #9 on @G2’s 2026 Best Software Award list for Top 100 Best Software Products. See why users love us → bit.ly/46aUjr1  #BestSoftware2026 #TeamSprout

Employee influencers share their genuine experiences in creative, honest ways viewers can relate to. In doing so, they bolster your brand’s recruitment efforts, increase your reach and grow positive sentiment. #TeamSprout sprou.tt/1sE4VQH4PTN

What do National Rail, Airbnb, LEGO and Jetstar Australia have in common? They're all driving engagement with human-generated content. Take a look at some of their successes stories here. #TeamSprout sprou.tt/1sPARqhvrAp

Use these active listening tips to engage your audience more meaningfully and inform real decisions, from creating more relevant content to shaping timely responses and moments where your brand shows up. #TeamSprout sprou.tt/1ThfMFFCZeD