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Teja

@kkteja

I share jaw-dropping facts and wild stories about brands and businesses.

Katılım Nisan 2009
568 Takip Edilen741 Takipçiler
Teja
Teja@kkteja·
@nikitabier @tenobrus @RadicalFalk Does talking head videos also count? Because I posted a couple of them recently and got almost double digit views.
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Nikita Bier
Nikita Bier@nikitabier·
@tenobrus @RadicalFalk 1. We have no talking videos right now—so a 10x increase would still be invisible. 2. Algorithm is smart enough to not show it to you if you don’t like them. 3. It would help get more gender balance to the app.
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Radical Living
Radical Living@RadicalFalk·
I'm leaving Germany | Brutally Honest Review
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Teja
Teja@kkteja·
@GoingParabolic I create short-form content about 100+ year-old brands and their untold stories. Would it be alright if I used this footage in one of my reels? I’ll make sure to include proper credits.
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Jason Ai. Williams
Jason Ai. Williams@GoingParabolic·
I just got this watch (on Oyster Flex) what do you think?
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Teja
Teja@kkteja·
The Empire That Started As A Freebie! Wrigley started by selling soap.
 Added baking powder as a freebie. Customers ignored the soap.
They wanted the freebie. So he pivoted. Sold baking powder.
 Started giving away gum. Same pattern again. 
Only the gum mattered. So yes… he figured out the winning product. But that was the easy part. 1893 hits. 
The U.S. economy collapses. Businesses are going bankrupt everywhere. While competitors were terrified and cutting budgets around 1893…
Wrigley did the opposite. He borrowed heavily.
 Bet everything on advertising. $100,000 in New York. Failed.
 Another $100,000. Failed again. Now he’s cornered. Most people would quit. He doesn’t. He risks $250,000 more.
 A final, desperate push. This time… it works. The market opens up. And here is the insane twist. To cement his empire, he pulled off the wildest stunt in marketing history. In 1915, Wrigley tracked down every single telephone directory in the United States. Why? Because owning a phone back then meant you had disposable income! He packed up four sticks of gum and physically mailed them to 1.5 million strangers. It was absolute logistical madness, but it worked so well that in 1919, he did it again this time shipping free gum to 8.5 million homes! He fought through collapse, failure, and risk…
and forced gum into a global empire.
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Teja
Teja@kkteja·
You will not look at Hyundai the same way after this!
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Teja
Teja@kkteja·
6/ Have you ever seen kindness stop someone from doing something bad?
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Teja
Teja@kkteja·
5/ And later that night… The robber turned himself in. All because someone treated him like a hungry human being.
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Teja
Teja@kkteja·
A robber walked into a Chick-fil-A… But what happened next was completely unexpected. Thread 🧵
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Teja
Teja@kkteja·
@MarioJoos Thanks a lot for the insights. Definitely means a lot. One last question — how I one decide if the niche is working or not?
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Mario Joos
Mario Joos@MarioJoos·
The intro starts in a strange way without sound, and it forces the viewer to read. There’s no real reason for that, especially since you start speaking shortly after. Then the video begins as if you’re writing a Wikipedia article. You start at the very beginning of the history, which isn’t necessary. When telling a story, it’s better to start as close as possible to the conflict. Otherwise the viewer may feel like the video is going to spend a lot of time on background information that isn’t directly leading to the actual story. That’s the main issue here.
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Mario Joos
Mario Joos@MarioJoos·
Let's do intro reviews! I’m a retention director who works with some of the biggest YouTube creators, many of whose videos get over 100M views each. For the next 24 hours, I’ll review as many intros as possible and give advice on what to improve.
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Teja
Teja@kkteja·
How a $30 Plastic Toy Saved the Swiss Watch Industry A thread 🧵
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