Kristin Russel

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Kristin Russel

Kristin Russel

@krussel

Chief Marketing Officer, @symplr | Healthcare Innovation Advocate | Champion of Women in Leadership

Los Altos Hills, CA Katılım Mayıs 2008
262 Takip Edilen618 Takipçiler
Kristin Russel
Kristin Russel@krussel·
When it identifies a gap, it sends that shift to a pool of qualified clinicians in real time. This stops the last-minute scramble for staff, maintains your schedule integrity, and gives you a clear look at your labor spend. I'd say that's way less of a headache.
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Kristin Russel
Kristin Russel@krussel·
By connecting ShiftMed to symplr Smart Square, we've enable ShiftMed to automate the process of filling open shifts. Smart Square handles the workforce planning and predictive forecasting up to 60 days in advance.
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Kristin Russel
Kristin Russel@krussel·
They aren't kidding when they call them scheduling headaches... it’s a good thing we work in healthcare! It's also good that symplr offers solutions that make staffing easier. prnewswire.com/news-releases/…
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Kristin Russel
Kristin Russel@krussel·
My fellow # symplifiers and I had a busy few days in LA, but it's always great to catch up with old friends and make new connections. Getting to share ideas and hear what everyone is working on was so reinvigorating.
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Kristin Russel
Kristin Russel@krussel·
#ViVE recap: Incredible team effort from start to finish. Strong execution, great conversations, and real momentum coming out of the event. Proud of this team.
Kristin Russel tweet mediaKristin Russel tweet mediaKristin Russel tweet mediaKristin Russel tweet media
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Kristin Russel
Kristin Russel@krussel·
Which of these modern marketing shifts are you currently navigating?
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Kristin Russel
Kristin Russel@krussel·
Being memorable is a powerful business strategy. Prioritizing a specific, sharp point of view ensures your message finds the right audience and stays there.
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Kristin Russel
Kristin Russel@krussel·
AI can churn out endless amounts of middle-of-the-road content; why would we want to do the same thing? Having a distinct and clear perspective is a massive advantage.
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Kristin Russel
Kristin Russel@krussel·
scrolling and saw the title "Why Memory Beats Discovery in Modern Marketing". SOOO... the answer? Marketing teams focus on appearing in search results or AI summaries while forgetting the importance of staying in a customer's mind. forbes.com/councils/forbe…
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Kristin Russel
Kristin Russel@krussel·
Whether you stay in your job or move somewhere else, AI is still going to play a big role. Learning how best to use it (or, at a minimum, demonstrating curiosity) will put you ahead as you move through your career.
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Kristin Russel
Kristin Russel@krussel·
3. Learn how to use AI tools effectively so that you're an asset as it becomes more ingrained in your company's processes. I hope this is the point most of us take to heart.
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Kristin Russel
Kristin Russel@krussel·
Which area of transparency is the biggest challenge for your team?
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Kristin Russel
Kristin Russel@krussel·
The teams that will get ahead over the next few years will be the ones that make their data effortless to act on.
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Kristin Russel
Kristin Russel@krussel·
When things are stressful, everyone gravitates toward the source that helps them reach a conclusion the fastest. Being direct is a great way to build trust because it shows you value your audience's time just as much as your own results.
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Kristin Russel
Kristin Russel@krussel·
In healthcare, it's easy to fall into the trap of using technical language as a way to show off expertise, but it often ends up being a wall between you and the people you are trying to help. fastcompany.com/91501294/plain…
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Kristin Russel
Kristin Russel@krussel·
When you have a solid structure, you can spend more time on the creative, human aspects.
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Kristin Russel
Kristin Russel@krussel·
I know a lot of the talk about automation in marketing is about how it removes the human feel from it, but that's not what Anthony is talking about. Marketing automation systems help you organize messages and make sure they get pushed out in a timely manner.
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