Lathanial

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Lathanial

Lathanial

@lathaniallynn

cool guy | @framegradeqa

Katılım Mayıs 2022
51 Takip Edilen32 Takipçiler
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Melany Torres
Melany Torres@mmelanytorress·
I’m a content girly living in San Francisco with five tech guys. So basically, I’m filming GRWMs while they’re talking about startups, coding, and AI in the kitchen. My goals: post twice a day, go to the gym 5x a week, attend events, meet creators, and build a life here from nothing. So if you’re in SF, create content, know of any events, or are also looking for new friends, dm me :) Day one of finding myself and hopefully finding my people in San Francisco
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Lathanial
Lathanial@lathaniallynn·
This new product I’m building will genuinely change the ugc space 😭✌️
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Sofia Marin
Sofia Marin@SofiaMarin5555·
if u had a billion dollars in ur bank account... what's the first thing you would do? and would the things you decide to do be different than how you spend your day now?
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Lathanial
Lathanial@lathaniallynn·
I’m battling with my flesh
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Lathanial
Lathanial@lathaniallynn·
wait.. im gonna start recording everything i do. then when i look back at the footage ill realize where my time's truly being wasted 0.0
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Lathanial
Lathanial@lathaniallynn·
itching to just.. do something right now. my input is gonna be revolutionary
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Lathanial
Lathanial@lathaniallynn·
startup journey ended.. wanna work on a clothing brand now :)
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Sofia Marin
Sofia Marin@SofiaMarin5555·
what's your goal for 2026?
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Austin Kennedy
Austin Kennedy@astnkennedy·
2025 was the year I actually started to “do the thing” > took a gap sem from @uiuc > moved to sf > became an eng at @origamiagents > posted 33 reels on ig & hit 5k > convinced @adansomariba & @LunaBitar to move to sf > gained 8lb of muscle > went skydiving (again) > hosted 6 hangouts for entrepreneurial friends > made content for @JesseItzler with sei > started dating one of my college best friends > flew back and forth to graduate with a degree in finance still got a long way to go, but proud nonetheless :)
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daniel
daniel@danielhangan_·
i cracked the exact content formats getting 500k+ views with $8 reactions while you're paying influencers $500/video and it all runs on this 1 concept: the algo PREFERS the cheap content because it doesn't look like an ad i tested this across 2,000+ UGC ads over 6 months professional UGC ($400 studio, 4K camera, makeup artist) got lower views and a lower CTR than bedroom iPhone UGC the reason is because your brain categorizes polished production as "advertisement → skip" but amateur authenticity as "friend recommendation → watch" comment "UGC" and i'll dm you my 10 best performing UGC reactions for free (must be following for auto dm)
Franci@franci__ugc

i've generated 1B+ views on tikTok with an average CPM of $0.003. that's $3,000 in equivalent ad spend for 1 billion impressions. Meta would charge you $4.8M for the same reach.

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Max Yang
Max Yang@themaxyang·
hey! i just started a newsletter. little updates on what I'm building, learning, and figuring out. basically shareholder letters for my life haha. first edition is out. would love if you checked it out! maxyang.beehiiv.com/p/what-i-actua…
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Lathanial
Lathanial@lathaniallynn·
it’s not about whether you do or don’t output.. it’s about how much.
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Julia Pintar
Julia Pintar@juliapintar·
are you guys taking time off over the holidays
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Lathanial
Lathanial@lathaniallynn·
no more goals, they’re just things that you do or don’t.
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Julia Pintar
Julia Pintar@juliapintar·
we posted 70k videos in 2025 (750M+ views) across ~200 creators we took all that data + found: > CPMs > best performing niches & formats > how to start a UGC program > how much to spend on creators > performance expectations & more! comment "PLAYKIT REPORT" and I'll share
Nico from Playkit 📲@Nick_5anchez

In 2025 Playkit paid out $1.1M+ in ugc creator spend. The return -> 755M+ views accross TT and IG. We've consolidated all our data from this past year to break down the biggest insights in the app space: - best app categories for ugc - average cpm per campaign - avg campaign benchmarks for month to month + more report read time (10m) comment "playkit report" and ill dm you

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Lathanial
Lathanial@lathaniallynn·
building my first app to help people quit negative habits (never done before)
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Sofia Marin
Sofia Marin@SofiaMarin5555·
there's something peaceful about working on a Friday night with your 7 dollar pumpkin chai latte.
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