La Growth Machine

@hnishio0105 @LinkedIn So happy to hear that! Keep crushing it ✌️

Six appointments from the start of the year, all outbound. Off to a great start this year! Thanks to La Growth Machine and @LinkedIn

@CommonRoomHQ @MeetApollo @Crossbeam @DuxQuack @groove_co @HubSpot @Mixmax @outreach_io @Salesloft @sendspark @wearetheswarm We're so excited about this partnership! A lot of great outreach campaigns to come 😍

Howdy, Partner! Proud to announce the inaugural class of our Action Partners Program: @MeetApollo, @Crossbeam, @DuxQuack, @groove_co, HeyReach, @HubSpot, @lgmrocks, @Mixmax, Nooks, @outreach_io, @Salesloft, @sendspark, and @wearetheswarm 🤝: hubs.li/Q02PHQ0V0

@marketing_lad Many thanks for your feedback @marketing_lad ✌️

Want your messages to resonate with leads? 💌 Personalization is key! You segmented your leads: you know their pain points 👌 Learn to: 👉 Write impactful, personalized messages 👉 Boost your response rate Check your LGM Outreach Playbook 👉 lgm.rocks/cs5 #sales

Data Enrichment: the key to top-notch segmentation. Every successful prospecting strategy is based on: 👉 Hyper-personalized campaigns 👉 Multichannel approaches Don't miss the LGM Outreach Playbook 👉 lgm.rocks/cs5 #outbound #salestips #salesautomation

Want to find out more on how to leverage triggers? Have a look at our guide 👉 lgm.rocks/ctu #outreach #salesautomation #leadgeneration #leadgen 10/10

Then, complete your message with the following structure: 👉 Problem 👉 Value Proposition 👉 Benefits derived from your value proposition (quantified with for ex. customer use cases) 👉 Social Proof: famous clients... 👉 CTA: a soft CTA that encourages discussion 9/10

3️⃣ To mention your trigger, here are several possible formulations: 👉 I noticed that 👉 I observed that 👉 I'm writing to you because 👉 I spotted you at the trade show 8/10

2️⃣ Ex: You’re gearing up to launch a tool on Product Hunt aimed at its users. ➡️ Find a LinkedIn group with an interest in #ProductHunt ➡️ Export the members using #Sales Navigator ➡️ Import them into a new LGM audience for an upcoming campaign! 🥳 7/10

📨 Reach out to your prospect when they need you most, by using #triggers or buyer intents. How to detect buyer intents and leverage them effectively? Let’s have a look 👇 1/10

1️⃣  Here some examples of tools to capture triggers: @clearbit 🇺🇸: Tracks website visitors Sales Navigator 🇺🇸: “Spotlights" feature Pharow 🇫🇷: Technology insights 6/10

Your To-Do list: 1️⃣ Identify your trigger 2️⃣ Build your #prospect list accordingly 3️⃣ Incorporate the trigger into your copywriting 5/10

🧮 Segmenting based on buyer intents will yield: 👉 Targeted audience 👉 Better timing 👉 Stronger ice breaker 👉 Simplified #copywriting 4/10

🔎 Some examples of triggers: 💼 Ongoing recruitment for a specific position 👨‍🎓 Recent job change 💰 Fundraising 📽️ Attendance to a webinar 3/10

💡What is a buyer intent? ➡️ A buyer intent or trigger is a cue, based on an event, an action, or the behavior of a prospect or their company. It informs you about the #buying #intent or the relevance of your offer to a prospect. 2/10

How to segment quickly and efficiently? Use the right tools and strategy! 💡 Automate your prospecting while keeping it ultra-personalized. Ready to hook future clients? 💰 Check out the LGM Outreach Playbook for more 👉 lgm.rocks/cs5 #salestips #b2b

❌ Stop sending generic LinkedIn connection requests. ✅ Impress your leads with personalized videos in your messages! Stand out from the crowd by adding a human touch. With @sendspark and LGM, it’s easier than ever. Check it out 👇 #outreach #AI #email #automation #leadgen

3 goals for today: 👉 Pick the right segmentation criteria 👉 Choose your best segmentation strategies for 2024 👉 Find the perfect match for your target Check out our LGM Outreach Playbook for more 👉 lgm.rocks/4r6 #salestips #b2bprospecting

Spamming is pointless, segmenting is key 👊 Nailed your target? Great start ✅ This lets you finely segment your audience and avoid blasting 5k unqualified prospects with generic messages that end up in spam 🗑️

@michelgagnon Easy and the most effective 🔥 Great job @michel! Have you tried to add things like LinkedIn voice messages to your campaigns?

I started running experiments with @lgmrocks. It's a pretty nifty tool. Here's what I do: 1. I start by building a segmented list 2. I write the copy for each touchpoints/follow ups 3. I launch 4. I analyze and iterate. It's an easy way to test messaging.