blue side

I think this moment created maybe not the highest pure number of army’s (that’s probably dynamite) but definitely the highest percentage growth. Like I don’t think we talk enough about how this was THE turning point

#AMAs Artist of the Year Nominees: 🎵 Bad Bunny 🎵 Bruno Mars 🎵 BTS 🎵 Harry Styles 🎵 Justin Bieber 🎵 Kendrick Lamar 🎵 Lady Gaga 🎵 Morgan Wallen 🎵 Sabrina Carpenter 🎵 Taylor Swift

Presenting Rolling Stone's first solo May 2026 cover: @bts_bighit's RM 💜 #김남준 opens up about figuring out his band's identity, the music he loves, and how he escapes sorrow. Cover story: rollingstone.com/music/music-fe… Video interview: youtube.com/watch?v=LIb4fd…

j-hope serves swag and charisma with strikingly dashing looks for Esquire Korea.

arirang monster album because wdym it removed & physically disassociated bts from the khiapop narrative.. everywhere..

…. It was?

Mike WiLL Made-It on his experience working with BTS on ARIRANG “Salute BTS for coming to the proper source, you know what I'm saying? We don't even fluently speak the same language, but when we were making those songs, it was like we were speaking the same language....”

Hooligan #BTS_ARİRANG #btsfanart

the superbowl conversation outside of our fandom space is indicative of how the world is perceiving bts now.

NAYEON for GROVE 2026SS

min yoongi's chronic dollface syndrome

„velvety voice“ „feline lover boy magnetism“ oh exactly rolling stone

#SUGA wrote the song’s rap section on the terrace of the house they shared. “Before this album, I never imagined working on a song outside,” Suga says. “You only really need a notebook and pen.”

Spanish producer @el_guincho talks about adjusting drum patterns on "Hooligan" based on what he saw when @bts_bighit members were practicing dance moves. “I look at the way certain kicks feel in their bodies, certain bass lines, certain snares. That’s what makes it different from any other artist I’ve ever worked with.” Story: rollingstone.com/music/music-fe…

i think it’s fair to say this fandom needs to grow up and develop a certain level of maturity and understanding to continue engaging with bts and these discussions

Obsessed with the idea of Namjoon and Hobi having existential crises thinking "I don't know what the right thing is, can we still do BTS" while Yoongi just calmly scrolls on his phone, thinking "they'll figure it out" while he adds another pin to his 'BTS in 2056' Pinterest board

(maybe a little) pettily #noticing that the RS piece didn't need to cover or reference k-pop or mention what's happened in the k-pop sphere at all to tell BTS' story, it really reaffirms everything we've been saying about how BTS are growing and evolving.

#SUGA: The American producers were so talented and free-spirited in their work, so I learned a lot from them. The way they approached music felt new to me as well. I felt like we had a lot of fun with it.

kings ✮