maurice | Solflare@mauricedotxyz
As part of @solflare's recent restructuring, my time with the company has come to an end.
I'm officially a free agent and looking for my next team.
I genuinely believed I was building something at Solflare that I'd spend years helping grow, so this chapter is bittersweet.
When I joined them, I rebuilt the content function from the ground up. I implemented processes for social, helped shape the brand voice, hired and managed the social team through multiple stages of growth, and partnered across marketing, product, business development, and the Solana Foundation to bring ambitious ideas to life.
Owning content strategy and creative direction on 𝕏 through some of the company's biggest moments was an incredible privilege.
I never saw this as just a marketing job. I saw it as helping tell the story of one of the most important ecosystems in crypto.
Within my first few months, I went from producing content at Solana Summer House in Los Angeles, to speaking on stage in Boston, to representing Solflare on Wall Street for a bell-ringing ceremony, to becoming one of the most public faces of the brand at Breakpoint. It was a gift to represent a team, founders, and community I truly believed in.
A few things I'm especially proud of:
• Lead Solflare's brand takeover at Breakpoint '25
• Produced the inaugural Community Awards at that same Breakpoint in Abu Dhabi
• Served as a public-facing spokesperson through content, livestreams, interviews, and community programming
• Helped redefine Solflare's voice on 𝕏 through a more human, grass-roots approach
• Led experiments like Beyond Speculation, an eight hour charity livestream demonstrating how crypto rails can drive real world impact
• Hired, mentored, and empowered teammates who made all of it possible
To everyone I worked with, founders, marketers, engineers, PMs, support, leadership, creators, collaborators, and partners, thank you so much. You made every launch, campaign, livestream, event, early morning, late night and 65 hour work week possible. You've left a lasting mark on me.
I'm proud of what we built.
If you're building something ambitious on Solana, or creating something that pushes culture forward, I'd love to talk. I'm also open to freelance and advisory work while I figure out what's next.
I'm grateful for everyone who trusted me.
My work on Solana is not done yet.
Onwards + Upwards.
- M
P.S. I want to give a VERY special shoutout to the team I worked with most closely every single day: Kamil, @SatoshiTriangle, @leClop_sol, @devmajesty, and @solquicks.
You guys are badass and we were the sickest socials team in crypto. Full stop. Love ya'll.
