Mark Albert

The next cohort for 'Media Mastery Experts LIVE!' is open for our April 23-26, 2026 bootcamp 🥳 Are you ready to master your message and amplify your influence? Then register now! Learn how to: 🗞️Earn free news coverage 🗣️Get paid speaking gigs 🚀Turbocharge your visibility ♻️ Repeat Don't take our work for it... listen to those who have been to our bootcamps ⤵️

Join today’s masterclass >> zoom.us/webinar/regist…

Do people know your 'why'? Do they know what drives you, what motivates you, what makes you tick? If not, you're not connecting. No one's listening. That's why when I'm asked for one piece of advice, I tell people: master your message. ✅ Clear ✅ Concise ✅ Emotional connection That's what every single expert who goes through our in-person events (pic) and virtual course crafts. Are you ready to master your message and amplify your influence? Join John Bates and me at 2p ET/11a PT *today* for our next 60-min Media Mastery Experts masterclass. Learn to: → Connect with audiences → Get free news coverage → Land paid speaking gigs Learn to tell your 'why' ↳ We promise: we will not let you fail 🎯

BREAKING: #TedTurner, media maverick & philanthropist who founded CNN, pioneering 24-hour network that revolutionized television news, dies at 87, @CNN rpts; audacious vision to deliver news from around the world in real time, at all hours, changed the world:

As you know, @chrisvanderveen, photojournalists often ask better questions than the reporters or correspondents do! Toward the end of an interview (but while still rolling), I’d almost always ask the photojournalist if there was anything I was missing. And they’d usually ask a question of the subject (while instructing that subject to keep looking at me) that prompted an amazing response! That’s teamwork; that’s journalism 🎯

The people who are going to make critical decisions about the fate of journalism darn well better understand how journalism works. We call our photographers at 9News photojournalists for a reason. And I owe so much of my career to their journalism. 6/6

It’s not my job to weigh in on ongoing Tegna/Nexstar litigation. But I’d be remiss if I didn’t point out this statement from @OhioAG yesterday The suggestion that photojournalists aren’t journalists represents a fundamental misunderstanding of the profession itself. 1/

BREAKING: @SpiritAirlines Prepares to Shut Down as Rescue Deal Falls Apart, @WSJ rpts: wsj.com/business/airli… #travel

I recently had a someone complain a journalist didn’t ask “the right” questions... This person had recently been interviewed — and the questions completely threw them off. So I agreed to watch the interview. Guess what: the journalist asked all legit questions… ones I would have asked! The problem? They weren’t questions this expert had prepared for 🤦‍♂️ No fact-based journalist following ethical standards is going to give you the questions in advance (you *can* ask for topics, though) It’s on *you*, as the expert, to anticipate — and structure your answers for maximum impact. I call it ‘Anatomy of an Answer’... and I teach it to my clients, and at our bootcamps and courses. And I covered it on stage at the Small Business Expo keynote this month with John Bates ⤵️ Giving a great soundbite isn’t about you knowing the question in advance. ↳ It’s about mastering your message so you can answer any question, anytime, to any audience 🎯 #mediatraining #mediacoach #publicspeaking #mediamasteryexperts #mediaadvisoryexperts

Calling all fractionals! As John Bates & I continue to expand Media Mastery Experts… we’ve realized we’re missing some stories — Those of brands looking to reach entrepreneurs and executives. Our in-person events and virtual training programs would be ideal for that storytelling exposure. So we’re interested in having conversations with experts here on LinkedIn with experience, existing relationships, and a flair for structuring and reeling in sponsorships. Storytelling opportunities that land. DM me to set up a convo Serious inquiries only from those with directly relevant experience, please. Thank you 🙏 #sponsorships #brandexposure #brandstorytelling

I spent 25 years covering elections. Here's what still surprises me… From California to DC — • First federal election covered: 2000 • First national convention covered: 2008 • First Election Night on Capitol Hill: 2016 In a quarter-century of political reporting, I've lost count of my fact-check and accountability stories. And yet it still surprises me how many people get duped! 🤦‍♂️ When I was a journalist, I did countless stories on how to spot misinformation and disinformation. Now that I’ve transitioned to media training and coaching, I train experts to do the same. Three tips: 1. If you see political slop that immediately makes you feel anger, rage or emotional — stop. Start fact-checking ✅ 2. If the info already aligns with your political viewpoint and presents no other side — stop. Start fact-checking ✅ 3. If the content you consume demonizes, defames and dehumanizes people who you disagree with — stop. Start fact-checking ✅ → Only you can control whether you’re susceptible to being conned. → Only you can improve your media literacy. → Only you can prioritize truth over lies. Don’t be duped this year — or any other 🎯 #factcheck #truth #mediacoach #mediatraining

War in Iran launched by Pres Trump reignites short-term inflation in US, up annualized 3.3%—biggest monthly gain in four years, up 37% from month before, @washingtonpost rpts:

Americans who spend at least 5hrs/day on social media more likely to feel heard, but also more open to political violence & less supportive of democracy, @washingtonpost rpts:

JUST IN: Iran shoots down US fighter jet over the country, fate of plane’s crew unclear, as American officials scramble to mount search and rescue operation before Iran can get to any survivors, @nytimes rpts; 13 US service members known killed so far in US attack on Iran: nytimes.com/2026/04/03/us/…

@washingtonpost @AP @WSJ UPDATE: Pentagon reveals about 140 US troops wounded in Iran war, including 8 severely, @AP rpts; 7 service members killed so far: #0000019c-d905-d141-a9df-ddcd64fa0000" target="_blank" rel="nofollow noopener">apnews.com/live/iran-war-…

LATEST: US & Israel launch major attack on Iran, US Pres Trump urges Iranians to ‘take over your government,’ @AP rpts:

Pres Trump fires Attorney General Pam Bondi, ending turbulent 14-month tenure in which she tried desperately to appease boss who demanded unimpeded control of Justice Department to pursue politically motivated investigations against targets of his choosing—even when prosecutors warned that there was no evidence to do so, @nytimes rpts:

@NBCNews LIFTOFF!! #ArtemisII

Harrison Schmitt, now 90, was on the Apollo 17 mission — the last time humans traveled to the moon, @NBCNews rpts; “Every day, every hour, every minute, is a new experience”: nbcnews.com/science/space/…

NASA preparing for its first crewed mission to moon in 50+ years: #ArtemisII mission will not land on lunar surface, but critical step in testing deep space travel, @AP rpts; crew reflects more diverse, international generation of spaceflight, @AP rpts: