Madan Kamath

Loved sharing BeepKart’s mission to solve for personal mobility for Bharat via technology and transparency!

One more thing. The internet says a great AI prompt needs context, a clear role, a tight set of rules and a clear goal. You know what that’s called in marketing? A good brief. Full piece linked below. See you there. open.substack.com/pub/madankamat…

But here’s the thing nobody is saying out loud. AI was supposed to give marketers back the one thing the ops work had slowly stolen from them. Time to be creative. Instead we’re making Word docs. Not generative. Generic.

This week I used my 17 years of marketing experience to leave sarcastic comments on LinkedIn posts written by people whose marketing experience is the equivalent of doing 2 Instagram reels. I can’t believe I am still doing this.

Two weeks in a row? Momentum! open.substack.com/pub/madankamat…

After 6 years, I'm writing again. Clawing back. open.substack.com/pub/madankamat…

Bengaluru, Karnataka: Co-Founder and CEO of HomeLane, Srikanth Iyer says, "I don’t mean to blow our own trumpet, but one data point I can share is that more than 50% of the $120–130 million funding raised by Homelane has come from foreign direct investment. This itself demonstrates that investors from outside India value the work we are doing here and are willing to invest in it."

Inside HomeLane’s Mission to Redefine Home Design in India In this exclusive interview, Tanuj Choudhry, Co-founder & COO, HomeLane, shares insights on the brand’s journey, its franchise-led growth and how tech is reshaping the home interiors market in India. #HomeLane

Someone ordered eggs on Instamart and only one came cracked. Instead of just reporting it, they opened Gemini Nano and literally typed: “apply more cracks.” In a few seconds, AI turned that tray into 20+ cracked eggs — flawless, realistic, impossible to distinguish. Support took one look at the “proof”… processed a full refund… and moved on. Just pause and think about that. Our refund systems were built for a world where photos were trustworthy. But now they’re up against 2025-level AI — and they’re getting absolutely destroyed. If even 1% of people start doing this, quick-commerce unit economics won’t just suffer — they’ll implode. AI isn’t the villain here. The real problem is verification systems stuck in the past. Welcome to the era of AI vs AI.

"It is the mark of a charalatan to explain a simple concept in a complex way." @naval

@waitin4agi_ I’m mind blown Varun. I just started using basic AI a few months ago, and image generation a week ago. Seeing what you guys are upto gives me full Fomo. How do I learn?

Before I talk about Project 11 A (in a couple of days), we first need to talk about Aeos. Aeos is now 300+ full time employees, profitable, and bootstrapped. We’ve had a period of insane rapid growth lately. Read what we did in 2024: truthseekermusings.beehiiv.com/p/our-2024

I love to talk about Marketing, AI and Creativtiy. If you enjoyed this, please RT and Bookmark this. x.com/mdnkmth/status…

Here’s the prompt template you can use: Create a high-quality image of a custom Lego-style action figure displayed inside a branded toy box, styled like a Lego Technic collector’s edition. The minifigure should resemble [insert your description: e.g. a man with glasses and a beard, wearing a hoodie and jeans], and be placed next to a [MacBook/laptop] on a desk, with a [pet — e.g. golden retriever] nearby. The toy box should include realistic packaging details like: Model number as a meaningful date (e.g. your birthday) “Age [your age]+” label A modern, clean background with studio lighting Branding text: “LEGO [Your Name]” The overall vibe should feel like a real Lego Technic product — collectible, playful, and professional.

Move aside Blister Pack Action Figure… Lego Me is here. Made this with ChatGPT. Took 4 hours, multiple failed attempts, and a mild identity crisis. A short thread on how I built a Lego minifigure of myself using AI — from scratch 👇