Mintfunnel

the reason crypto ad budgets stay small is nobody could prove what the spend actually produced. "we got 50k clicks" doesn't mean anything. "we drove 1,200 wallet connects and 800 token purchases across ethereum and base" does. that's what we built @mintfunnel to do. attribution that maps to what actually happened onchain, not what happened on a website.

Most crypto marketing still stops at the click. @mintfunnel CEO @TySmithHQ explains how onchain attribution connects ad spend to wallet connects, swaps, mints & token buys. Can it unlock bigger #Web3 budgets? See how Mintfunnel measures onchain ROI. ⚡️ blockster.com/crypto-finally…

Crypto advertising has always stopped at the click. We built attribution that follows the wallet.

The Mintfunnel PR platform is moving to a new home. Starting this week, everything lives at app.mintfunnel.co. One platform for PR and ads, with a lot more coming soon. If you have an existing account, watch your inbox for a password reset email when it's your turn to migrate.

Read more: help.mintfunnel.co/en/articles/15…

On-chain attribution is now live Advertisers can now directly link their ad campaigns to on-chain events like wallet connects, token & NFT purchases, smart contract interactions, and more.

this was a tough nut to crack but damn is it exciting Mintfunnel is now one of the only platforms in the world allowing crypto advertisers to directly attribute their on-chain growth to their campaigns so much more to come

New targeting options just dropped for Mintfunnel Native Ads. You can now target by device type, OS, and browser. You can also set specific days of the week and hours of the day to run your campaigns. More control over who sees your ads and when they see them.

Mintfunnel has been shipping features faster than we can announce. Feels like a major disservice to the product team. Does anyone have a recommendation for a solid video editor that can handle this? Probably need a video per week. Looking for “I’m using AI for this but it’s still extremely good” pricing

Agency accounts are now live on Mintfunnel’s crypto native ad network. Manage all your clients’ campaigns from one dashboard. One login, full visibility across every client campaign. Built for Web3 marketing agencies. Much more to come.

Most crypto press releases fail before a single journalist reads them. Not because the news is bad, but because the structure is off. Five free templates covering the most common Web3 announcement types. hubs.ly/Q04cGsZh0

We just shipped the biggest design update to Mintfunnel in months. Both the advertiser and publisher dashboards got a full cleanup. Cleaner layouts, less noise, easier to use. And the ad widgets got a professional refresh to better match the editorial environments they serve in. If you've been on the platform before, log back in. It feels different in a good way.

advertiser demand at @mintfunnel has been overwhelming The team has been in constant publisher acquisition mode (and it's still not enough) If you manage a crypto media site and are looking to drastically increase your revenue, we want to chat! what bear market?

one of my favorite @mintfunnel users right now is @hello_entergram they built the best telegram CRM i've found so far. if telegram is where your web3 deals get done, this is a no-brainer.

its finally time. i'm breaking down the 5 biggest lessons I wish someone had told me before I started a crypto agency. If you're building an agency or working in Web3 marketing — this one's for you.

here’s something we don’t talk about enough: @coinbound turns away more than 95% of the brands that reach out to us. not because we’re trying to be exclusive or because we think we’re too good for anyone. it’s because we refuse to take on a client we can’t absolutely crush it for. i’ve seen what happens when agencies say yes to everyone. they spread thin, results suffer, and the clients that actually deserved great work get watered-down effort. we’d rather have a shorter roster of wins than a long list of “we tried our best.” every time we onboard someone, our reputation is on the line. in crypto, that reputation travels fast (in both directions) so when we evaluate an inbound lead, we’re asking: 1- do we have the right team 2- the right connections 3- the right strategy to genuinely move the needle for this project? (Or are they at least receptive enough to the strategy we are proposing?) if the answer isn’t a confident yes, we pass. it’s one of the hardest parts of running the agency. turning down revenue is never easy but it’s also one of the things i’m most proud of. the clients we do work with know we chose them just as much as they chose us. that changes the dynamic completely. it becomes a partnership, not a transaction. selectivity is a reciprocal commitment to the people who trust you with their growth.​​​​​​​​​​​​​​​​ More agencies need to work this way

marketing a crypto project is genuinely different from marketing anything else. the audience does their own research, most mainstream ad platforms block you, and community isn't a nice-to-have, it's the whole game. we put together a full guide breaking down what actually works:

We’ve just pushed an series of analytics improvements We’ve released a set of analytics updates to make your reporting faster to review, harder to misread, and more consistent from day to day. - “Today” and “Tomorrow” views are now available in user analytics, so you can quickly check performance for the current window without manually setting date ranges - We added safeguards that prevent future dates from being used in analytics reports, which helps avoid confusion and eliminates misleading views caused by selecting dates where no data can exist yet - Analytics now display based on each user’s local timezone, which makes daily totals and time-based trends easier to interpret and aligns reporting with how you actually operate - We improved the stability of the analytics processing workflow, which means more dependable reporting and fewer inconsistencies as data is collected and updated These updates are now live for all Mintfunnel users.

This issue has been resolved

We’re aware of a bug related to clicks from the past few days not displaying properly in publishers dashboards. The patch is in QA and expected to be pushed on Monday morning.