Manoj Gupta

2026 !

@arindam___paul Is there a way to find the print copy in any retail store in 110075 pincode @ar

The book is finally here About 5 years ago, I started sharing my learnings from the ground on social media to help anyone else grappling with problems we had already faced and navigated In this period, the number of people following my content increased manyfold. I also started getting many requests to document my learnings in a more structured and detailed form in a book. Zero To Scale is the result of it And it took a good 2 years and many writing sessions on Sunday evenings ( that is the only time I had) to bring it to life In this book, I’ve covered everything that I possibly could to help anyone build and grow their brand in India. Everything I’ve written is what we ourselves followed at Atomberg for growing our fan business, and now following them again to build our new categories like mixer grinders and water purifiers from scratch Grateful to everyone who took the pain to go through the early drafts and share their feedback/praise, some of which are published here The book is about 40000 words long and I have tried my best to strike the right balance between depth and brevity in each topic I genuinely wish to help Indian entrepreneurs and operators grow faster and better. Even the choice of publisher, Wyzr, is reflective of that. I met the founder, Yashraj, my junior from college and was impressed by the work they had already done and their drive to make an impact in an industry that’s in need of some energy Building distribution, generating demand and building a brand isn’t easy. Even if ever so slightly, I hope this book helps you in that journey The book is already available on Amazon, and should be available in leading book stores and a Q-com portal in the next 2 weeks

@priteshlakhani @pneucons More accountable they are, the more they will realise to get their job done regardless of where they are physically . It's sort of self filter to lead to remain with only those who don't care whether on leave /not. The higher you trust on them, the higher they stay back on you..

For a company like @pneucons with 10–20 employees and no HR what do you think is a fair leave policy? Would love to hear from both business owners and employees. PS: Entire sales team is on leave today and need to set some structure here.

@arindam___paul Wish you good luck. May you get what you planned for ! Looking forward to reading your insights

Went ahead with this final cover. Red was eye catching, but this seemed more in line with my design aesthetics choices Should be live on Amazon between 12th-14th August if the printing press doesn’t give any surprise 🤞🤞

@vaibhavbetter do you have any personal blogs website

@vaibhavbetter Wow, though 10/100/1000 will remain relative

@mkgupta22 x = human ability.

100x is the new 10x.

@vaibhavbetter @chaaai @vaibhavbetter would like to differ, people will pay premium for premium authentic planning, gpt / internet is not as trustable as a human on the line. Platforms shud provide a 1 stop boarding at home exp where transfers to lounge to duty free to destination,all 360 is covered.

@chaaai spot on - chatgpt will own planning.

Travel Planning - Travel Booking - Traveling what is the most broken and painful for you?

@SaneDhruv Clarity is PMF , Clarity is Growth , Clarity is Business @dhr

Growth before PMF is noise. Capital before clarity is a trap

@deepakabbot Indianblooddonors.com @deepakabbot u can get volunteers to come for help. Chairtable org . Very helpful 15 years ago .

@vaibhavbetter @vaibhavbetter mind sharing for others to get those fractions

A young team I am working with is teaching me more stuff faster by bubbling a wide range of super nuanced stuff in the context of what we are building - no way I could get to even a fraction of it by myself. Thankful!!!

@AnupamMittal @rameshkiyer @AnupamMittal no one knows

@rameshkiyer Who is he, btw?

Aren't we harassed enough that we need this crab mentality egging the bureaucracy on by calling founders and VCs frauds? Ye deshdroh bandh karo🙏

@sbikh @sbikh gutsy founder !

Completely untrue, unfounded and non-specific allegations against start-ups, founders and VC and PE investors in general. Suhel has also called out Masa and SoftBank specifically. Perplexity informs me that Masa and SoftBank have invested over USD 15 billion in India. They are great believers in our country. We should be grateful - India is a capital short country. This is particularly useful when Chinese capital is not permitted. Start-up founders take a risk with their careers and their future to do what they do. And they struggle and they tighten their belts and they don’t give up. They are heroes and they should be respected and lionised not abused. @PMOIndia @narendramodi @PiyushGoyalOffc @PiyushGoyal @SoftBank @alok_sama @TVMohandasPai @Suhelseth @ArnabGoswamiRTv @republic @arnabgoswaam

@vaibhavbetter Absolutely,Trust is in physical form and that's true for any category( more so for such essential categories ) . Any category product or service should create a physical form ,it could be a booklet, a printed SOP @vaibhavbetter

Digital-first is a great story. But here’s the hard truth we’ve learned after years of investing in education and healthcare in India: 👉 You only unlock real scale when there’s something physical. In education, you can craft the most engaging online experience: live classes, communities, gamified learning. But true scale? It comes only when there’s a school building. In healthcare, you can show strong outcomes through digital consultations, plans, and tracking. But real scale kicks in only when there’s a physical product, and eventually, a hospital. I tried hard to prove this wrong. We backed amazing digital-first founders who pushed boundaries. But after working closely with them across segments, we’ve come to a simple, humbling conclusion: "The TAM and the margins live in the physical layer." Now, many of our portfolio companies are building that layer...pairing it with their digital superpowers to create the best possible consumer experiences. It’s still early. But watching it come together is powerful. And yes, humbling to succumb to a laughably simple insight.

@SaneDhruv @MalpaniVentures What's your life philosophy @MalpaniVentures @SaneDhruv . Curious to learn your nuanced difference

What is our edge at @MalpaniVentures ? ▶️No fund life pressure ▶️No exit clause in our term sheet ▶️No spray & pray strategy Just patient capital with permanent conviction. Let’s build with intention.

Your current state of business is always at zero, it either goes to -1 or +1 with your action and non action. You need an An auto organic loop that balances market forces to keep it at 0 or +1

@vaibhavbetter @kmr_dilip @vaibhavbetter agree completely.Neither you nor anyone owes anything to each other. There are no prizes for working hard in silence or with noise unless u create demonstrated impact in any meaningful qualitative and quantitative manner

Exactly what's upside down in our ecosystem right now. Also, checking the phone during a founder pitch is the worst thing one can do - unreal that it is so rampant! HAVING SAID THAT, with due respect, mediocre founders are never going to get a reply, mediocre emails are never going to get a reply. The percentage of reply-worthy founders is probably less than 1% -- we have a long way to for this percentage to go higher. It will only come from intentional effort from founders to find the bleeding edge of whatever they are doing and understand what high quality means. ALSO, a polite no is too much of an ask for a mediocre cold email and doesn't really change anything. As an ex-founder myself and someone whose done sales for a long time, I think a no-reply is easy enough to read and probably most efficient for all parties. Any one who believes their cold email "deserves" a polite no is assuming they have right to someone else's time -- never understood this. LASTLY, every founder must find the time to write and tell their story in a world where conversation is the best form of marketing. Saying I am busy finding PMF is a lame excuse in 2025 - most just are fearful of writing in most cases. And its okay to not write but don't expect the outcomes that those who write well are getting. And perhaps there is another way that may work for you. Venture capital is an outliers business - every business or every founder is never going to be a fit, in fact most won't be a fit. But if you decide you are a fit and want to raise capital, then you have to tick a lot of boxes that defines the best in 2025.

When I was a founder, no one replied to my emails or returned calls. Now I'm an investor and everyone wants to meet me. This is a side of entrepreneurship no one talks about. I've been meaning to share these thoughts for a while now. As a founder, I would reach out to investors, potential hires, partners and all kind of people. Mostly sending cold emails and begging for warm intros. Some days I’d open my inbox ten times an hour. Nothing. Not even a polite No. And every meeting I did get felt like charity. People would check their phones while I was passionately talking about what i'm building. It wasn’t just isolation, it felt being invisible & lonely. People say “build in public,” but the truth is, unless you’ve raised a lot of money or built a network around the big entrepreneur circle, you’re just noise in the feed. No one roots for you unless the world already has. No one talks about this version of entrepreneurship where your startup is still ugly and half working. People don’t really meet founders. They meet press releases. Funding headlines. Vanity metrics. You don’t exist until TechCrunch or Yourstory says you do. I didn’t have time for personal branding. I was too busy building, selling and surviving. And most days i'll wake up wondering , am I building something real and useful? Then I became an investor. Suddenly, I was interesting. Now my inbox is overflowing. Everyone wants to meet me. Founders, operators, influencers, even the ones who never replied before. I get a lot of engagement on my posts & people tag me on social media. People ask for advice & feedback. They send decks, DMs & invite me as a guest to their events. Same events where i couldn't get entry earlier as a founder. Irony is, I used to be ignored for building. Now I’m celebrated for betting. This is the part that messes with your head. Not the rejection but how conditional the world’s attention really is. So now, I try to reply to every cold email. I take the calls that don’t scale. Because I know what it’s like to be building something real and feel completely invisible. If you’re a founder in the trenches, just remember this. This world doesn’t reward quiet builders. It rewards loud signals. And when you're not seen, it eats away at your mental health. Not because you're weak. But because being human means wanting to be heard. And if you’re on the other side, pause before you ignore the next unknown builder. Because today's nobody might be tomorrow's someone. And they’ll remember who replied. Keep going. The world may not meet you yet. But one day, it will pretend it always did.

@vaibhavbetter @vaibhavbetter what's your 1 word reaction or advise. We also run inflight wifi SaaS that pays our bills and keeps us profitable .

@vaibhavbetter @vaibhavbetter We see a full stack outstation airport brand opportunity but want to raise with only strategic product investor/ partner or crowd source leased vehicles to build a silver color premium airport branded fleet. Starting 100 cars from delhi 500kms radius

Marketplaces may be the all-time best consumer business model to pursue. Hard as hell but when it works it scales far more than most other models. In India, marketplaces have been the largest outcomes so far and they’ll likely continue to be the front runner in terms of market cap created over the next many years. We’ve done many marketplaces at Better and learnt a ton — it’s been super hard & long but slowly and steadily we are learning how to do better and can’t be more excited about what lies ahead.