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Brand Breakthrough: How to Go Beyond a Catchy Tagline to Build an Authentic, Influential and Sustainable Brand Personality launches today! amazon.com/dp/B07NTYMSW3. #marketing #branding #content
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Margie Agin
112 posts
Margie Agin
@mpagin
Centerboard Marketing founder, marketing and content strategy consultant, author, mother of two.
Falls Church, VA Katılım Mart 2011
657 Takip Edilen188 Takipçiler
Product Marketers have a distinct challenge when it comes to helping a B2B org grow.
It's best to put it in @mpagin own words, “Product marketing is thinking not just about lead gen and awareness but, all the way through the funnel.”
A new podcast ep. is out today! More info⬇️
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Even technology products can have a brand personality. Thanks @ITXcorp for having me on the Product Momentum podcast. itx.com/podcasts/62-ma… #b2bmarketing #productmarketing #contentstrategy #copywriting
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What a fun surprise to get in the mail from @ITXcorp and @sflaherty. Thanks for having me on your amazing and thought-provoking Product Momentum #podcast on #productmanagement
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Thanks for having me on! Great discussion about taglines, brand messaging, and content. #branding #contentmarketing
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Great conversation about the importance of focus!
ShockYourPotential@SYP_Leadership
What does it take to have a good marketing strategy? In today’s episode, our guest @mpagin reminds us that the best marketing messages tell a story that speaks directly to the pain points of the customer. Listen in! shockyourpotential.com/2020/12/16/get… #Countdown2021
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Great conversation about metrics that matter. #productmarketing #contentmarketing
BestTechie (🤪,🤪)@besttechie
🚨 NEW #PODCAST 🚨 How to get started with creating and measuring content marketing (feat. @mpagin, founder at Centerboard Marketing) bt.gd/2IWGqF4 We discuss what you need to know before diving into content, how to find topics, and how to measure if it's working.
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Many B2B customers worry about change. How can you get them excited about something new? Great conversation about marketing that shakes up the status quo on #humansoptimized. podbean.com/media/share/pb…. Highly recommend this podcast series. #contentmarketing #b2b #productmarketing
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How do you communicate the value of a complex product? #storytelling. Hope you'll listen in and share your thoughts on the
@RealSalesPOP podcast. salespop.net/podcast/audio-… #branding #ContentStrategy #b2bmarketing
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I hope you'll find a chance to listen in. #marketing #contentmarketing #branding branddrivendigital.com/finding-your-b…
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@dshiao @Content_Meetup Thanks so much for having me. Great discussion!
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Should be a fun discussion!
Dennis Shiao (he/him)@dshiao
If you write customer case studies, then you'll want to join us this Thursday at @Content_Meetup 👋 @mpagin will lead a discussion on optimizing case studies to build customer trust and influence purchase decisions. RSVP to get the Zoom link 👇 meetup.com/Bay-Area-Conte…
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Join the conversation about case studies. Turn #B2Bmarketing "meat and potatoes" into fine dining. #content #contentmarketing meetup.com/Bay-Area-Conte…
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When @ossaf spoke about the brand transformation at @istationed at #dsdc I got all ferklempt. Great story of emotional and practical #branding. #redcapenation
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As a fellow language lover @alexandra_gobbi at #b2bsmx struck a chord. When you reflect the language of your customers you build trust and they are more likely to listen.
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Loved hearing @michelle_huff talk about building empathy maps to bring personas to life. Get out and talk to customers. #b2bsmx.
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How to Write a Blog Post: The Definitive Guide backlinko.com/write-a-blog-p… via @Backlinko
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How to Influence Buyers Using the Power of Brand Personality. Thanks @BuzzSumo for posting on your informative blog. #contentmarketing #branding buzzsumo.com/blog/how-to-in…
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