Mitchell Stevens

@Mk401Ryanp @AlexKrallman I strongly agree with your statement. I believe that likes and comments are the two most important metrics on level of engagement from followers that Instagram offers to their accounts- and it will be a terrible loss for influencers. #UABMKTG #ICMKTG

@AlexKrallman 2) Influencers and celebrities who rely on certain levels of engagement from their following will have to find ways to engage followers through the comments section rather than just likes. #ICMKTG #UABMKTG

@AlexKrallman 1) Regarding celebrities and media influencers- I think Instagram removing likes is a big deal. Likes act as a strong metric in the level of engagement/support they receive from their followers. #ICMKTG #UABMKTG

@ReallyRoasted @AlexKrallman @coke I agree that the polar bear coke commercials are some of my favorite as well. Coca Cola has one of the most outstanding marketing teams in my opinion. They manage to take just about anything and incorporate their product into the situation! #UAB401 #UABMKTG

@AlexKrallman 2) My favorite holiday ad right now is actually one that I saw last year for Bouygues- a French company that has many focuses, one of which is telecommunication. Check it out if you have a minute- it's funny and heart-warming. youtube.com/watch?v=6PH88a… #UAB401 #UABMKTG

@AlexKrallman 1)It's definitely not too early to start advertising for the holidays. The upcoming weeks are some of the highest grossing weeks for most organizations. Market products to consumers early and frequently in the weeks leading up to holidays. #UAB401 #ICMKTG #UABMKTG

@Lanxi38001035 @AlexKrallman I'm a big fan of this. I've seen them not only do this to improve the environment, but they've also donated a lot of the sneakers produced from this effort to kids in underprivileged areas. What a way to double down on social responsibility! #ICMKTG #UAB401

@AlexKrallman 1) I think #nike does a very good job. Their brand gives a healthy and environmental impression. They recycle old sneakers and process them into plastic raceways. #ICMKTG #UABMKTG #UAB401

@AlexKrallman 2) I'd like to see companies step up in the hiring of veterans. I've seen some organizations move towards this in recent years, but there's still a huge demand for support here. I work with several vets who are amazing employees, but have struggled to find work.#ICMKTG #UAB401

@AlexKrallman 1) A brand that has really stepped up is Lego. They have honored their commitment to improving the environment by using plant-based plastic polyethylene (made from sugar cane) to make some of their material. The main factory also installed 40k solar panels. #UAB401 #ICMKTG

@okkasspen @AlexKrallman I would love to see this feature as well. I'm a big fan of whole foods, but have not seen this feature from them (at least in North Alabama). Many times I've chosen to shop at Kroger just because of the added convenience of curbside pickup. #UAB401

@AlexKrallman 1 A trend that people are utilizing, is the mobile ordering of groceries with curbside pick up or having them delivered. 2. I have seen this at Walmart/Target, a grocery store that produces more organic food would appeal to the health conscious target market #UAB401 #ICMKTG

2) I'm a big NBA fan and I'd love to see them use VR to promote at-game experiences to consumers in an effort to boost ticket sales rather than the fan just watching it from their living room or a restaurant. #UAB401 and #ICMKTG

1) A collaboration I'd like to see would be a furniture company (IKEA or other major company) finding a way to market with virtual reality. Finding a way to allow customers to visualize specific rooms/areas through VR could take their marketing to a new level. #UAB401 #ICMKTG